7 proven SEO tips for beginners to apply now in 2018

by Maria Gabriel SEO Manager At Echo Innovate IT

Search engine optimization is evolving day by day. Search engines are also updating their algorithms to index best results at first position for their users. In this trend, there are many beginners who are not having an idea of best SEO working tips because it is not a thing which you learn without doing. Here we’ve made proven tips for those beginners as follows.

Keyword research and target right keyword

People do mistakes in first step of SEO. They target keywords or optimize it without analyzing it. Some try to optimize as many as keywords possible which ends with no benefit.

If you also don’t want to do same mistake than target main keyword as per content of page or post. Now, going after high volume keyword which don’t give any value or lead to your website then it isn’t worth it. Your website is new and also with low authority then going after competitive keywords will not make things possible for you. So, find a low competition keyword which can help you get higher rank faster.

You can also go for a medium competition. Like if you are an app development company then you can target a mobile app development company which is long keyword and also having right amount of search volume that can convert your customers.

2. Do Competitor Analysis

Doing competitor analysis is a key to success. When you know what the strengths of your competitor are, you’ll better no how to implement and where to implement your work. There are many tools available in market to effectively use it.

You can do competitor analysis with SEMRUSH or AHREF. Also check out what keywords your competitors are targeting. It will help you to make your keyword mapping faster and better.

3. Do Gap Analysis

There are many keywords your competitors may rank for but you don’t. You can find those keywords gap by doing gap analysis with your competitors. SEMRUSH provides you a gap analysis option where you can find keyword gap and backlink gap to analyze your website with your website.

4. Use Quora For Exposure

Many people are using quora to do marketing of their service online. As we know Quora will not provide you a do follow link but yes the brand makes the difference.

Now, how will you use this brand for your brand marketing? Type Quora.com in SEMRUSH domain overview tab. Then go to the keyword analysis section and set less than 3 position of your relevant keyword.

You’ll find an answer which is coming in top 3 position for your relevant keyword you can answer that question and market your brand effectively.

5. Generate an informative content around your keywords

Making a useful and effective content is tough task but it is really important to find a most shared and popular content around your keyword. You can go through topic research in SEMRUSH for more ideas.

Now, you have a list of popular content you can make.

While making a content you must keep on page seo tricks in mind.

6. Building Backlinks

First of all, if your website is having broken links then fix them. After that one other faster way to build backlink is stealing your competitor’s backlink which is broken.

You can provide your website’s link when your competitor’s link is broken from other website. Some website owners will not give it. Don’t be greedy, just ask and have approval telling him or her benefit of it.

While having a backlink from any website check for Authority score of that website. An authority score will guide you to have backlink of that website or not.

Another thing to consider in it is when having a backlink from other website you should check if it is relevant content website or not.

7. Technical SEO Tips

Site structures is as important as backlinks of your website so consider to submit it in major search engines like Google and Bing. Consider www or non www version. Considering one version will help search engines recognizing your main landing page very clearly.

Conclusion:

Though, search engines are updating their algorithms to rank pages in search engines by time, these are basic things every SEO person should consider while optimizing any website.