5 Ways to Earn and Build Backlinks to Boost Your SEO
by RichOak Advertising Digital Marketing AgencyIf you own and operate a website there is no
doubt you have heard of backlinks in some shape or form. Yet, do you understand
the importance of backlinks to your overall online business? A large portion of
your web traffic is going to come from Google, they are the biggest and most
important search engine with very little competition. Google uses backlinks,
which are links to your website from other sites, as a huge factor when
deciding search engine ranking.
Since this is the case, you need to start
thinking about how you will start getting good backlinks to boost your SEO and
web traffic. You cannot just go out and start getting linked on other sites
with no purpose though, you must work on getting high-quality backlinks on
well-traveled websites. There are many different methods of doing this, and
below you are going to find five of the best ones.
Guest Posting
One of the most popular ways of getting your
name and website out there, as well as backlinks, is doing guest posts, or
blogs, on high-authority websites. These types of posts will not only allow you
to insert a few of your own links, but it will get your writing or content
noticed by more people. It may seem difficult to find these opportunities, but
it really comes down to some creative google searches. Try ‘your niche’ + write
for us, or any other combination you can think of, it will give some great
results.
Infographics
If you spend any amount of time online these
days you will notice the growing trend of quality infographics in just about
every piece of content on the web. This is because people tend to be drawn more
to pictures with condensed info, rather than just writing alone. Use this to
your advantage and start creating some great infographics in your niche. The
better they are, the more likely someone will pick them up and backlink you on
their own site.
Quality Content
Content is still king at getting you ranked on
Google, regardless of what anyone tries to tell you. If people do not want to
stay on your site, they are definitely not going to think about backlinking as
a reference. Keeping your content relevant, factual, informative, and pleasing
to read is the key here. Add in some of those above infographics, sprinkle in
some expert SEO, and your backlinks build themselves.
Broken Links
This trick takes a little bit of extra work but
can pay off huge if you do it right. It involves using software to analyze
high-authority websites in your niche to find all of their broken links. There
are many different programs available, and Google themselves have a free add-on
for Chrome. You can then contact the owner of the site with this information
and ‘suggest’ working links to replace them.
Promotion and Marketing
Another huge cog in the wheel is getting your
website and content noticed by the millions of internet viewers. This can be
done in many different ways and a lot can depend on what your niche is. Take
advantage of social media, online forums, as well as email lists to promote the
best of the best your website has to offer. You will start seeing backlinks
popping up all over the place.
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Created on Nov 12th 2019 18:30. Viewed 588 times.