5 Ways to Build a Successful Email List

by Nick Wood Digital Marketer

We've put together a step by step guide on how to build a successful email list using our tried and true methods.

The most important thing when building an email list is to keep people engaged. This means making sure that your emails are relevant and interesting, and that you're sending them at times when people will actually read them.

Create an Opt-in Form That Works.

You should also make sure that your op-tin form works well. If it's not easy to fill out, then people won't bother doing so. Make sure that the form has clear instructions, and that there's enough space for people to enter their details.

Offer Something Valuable.

People will only sign up to your email list if they feel that what you're offering them is worth their time. So make sure that whatever you offer is something that they'll find helpful. This might mean giving away freebies or providing tips and advice. It could even be as simple as sending an occasional newsletter with news about your business. Whatever you do, make sure that it's something that people will actually use.

Give Them Free Stuff.

If you're looking to build a successful email subscriber list, then one of the first things you need to do is give them something for nothing. You should try to provide value to your subscribers before asking them to pay for anything. This means that you should send out regular newsletters, emails, and other communications that help your readers learn more about your brand.

Tell People About Your Work.

Once you've done that, you'll want to make sure that you're providing value to your readers. That's why we recommend sending out regular updates and news about what you're doing with your business. It helps people stay up to date with what you're doing and gives them an opportunity to ask questions.

Ask For Their Feedback.

You should also use surveys to gather feedback from your customers. This will help you improve your product and services. Customer feedback is so often overlooked when it comes to marketing. Make it a key part of your email marketing strategy and you won’t go far wrong.

For more information read our latest ByteSizeMe blog all about Email Marketing for Small Businesses