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5 Things to Know When You Outsource SEO Content Writing Services

by Nisha Gupta Executive in Electronics Industry

Pick up any Google Updates from Google's Passage Ranking (Feb 10, 2021) to May 2020 Core Update and beyond, you are likely to see the importance of informative and high-quality content. If your business depends upon online presence and Google ranking, you know the value of SEO Content Writing.  Here are five things to mind when you opt for SEO content writing services:

See All Options

You can work with a full-fledged digital marketing agency that offers content writing or hire freelance content writers through freelancing portals like Upwork. You can seek recommendations from professional friends in the SEO marketing discipline.

Fixed Budget/Per Word/Hourly

You have different choices with each having its own pros and cons. When you have a big project where you need to work on a monthly basis, a fixed budget is a good way to go. Per word is also a good option, but for small work. Hourly – may not be your cup of tea, if you do not have any time tracking application. Before you make a contract, clear your terms and conditions. Keep some buffer time between the draft and the final article. It helps your content writing service company to deal with changes if any.

Quality Vs Quantity

Often, businesses are desperate about getting more work on a less budget. It is good, but what if the cheap content you got today makes your site penalized by the search engine, say Google, because of thin content with no value, legal violation, or other aspects? When you hire SEO content writing services to get the work done, make sure you don’t make them rush and deliver the content volume sacrificing quality.

Create an Editorial Calendar with Requirements

Discuss with your content writing vendor about your content requirements including articles, interviews, whitepapers, infographics, website content, interactive content, human stories, case studies, etc., that you need on a weekly or monthly basis. Knowing the exact requirement can help to promote your business a better way. Moreover the role of an SEO content writer in creating content also holds due importance.

Make Writers understand your Business Model

The SEO content writing services provider, working on your projects should be clear about your business model as what actually, you do, target audience, what content marketing funnels you need, and so on. The clear brand image helps them write sensible content, and it avoids unnecessary rework.

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About Nisha Gupta Innovator   Executive in Electronics Industry

25 connections, 0 recommendations, 90 honor points.
Joined APSense since, August 21st, 2018, From Noida, India.

Created on Apr 27th 2021 00:23. Viewed 249 times.

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