5 mind blowing tricks to elevate your page rank.

Today we are living in an era, where tons of information about almost anything can be found with a single click, thanks to Google! The search experience of the user is getting better day by day due to sophistication of Google. Its prime focus is to provide information which is high in relevance and usefulness. Ever wondered how Google provides you only those pages, which serve you in the best way possible? Well, the google shows only those pages which are highly optimised and in tune with the query searched. The Google does a little maths and ranks the pages on the basis of relevance and usefulness. Therefore, it is very necessary for a page to be highly optimised. In a layman’s language’ this whole process is known as Search Engine optimisation (SEO). Top SEO firms all over the world, render their services by using various SEO tactics.

This post is a guide stating various amazing tricks to lift the ranking of a page or a website. Apply these tricks and it will do magic to your overall business.

1. Intelligent keyword research.

A keyword is simply a query or a topic that a user enters into the search box. It can vary from a single word to a sentence of a decent length. SEO requires intelligent keyword research. It is of minimal use if a page delivers information that is not in harmony with the search query. Keyword research requires a little foreseeing about the queries, a user is most likely to look for. hence , it should be done intelligently to see better results.

2. Use interlinks and backlinks.

Interlinks are the links directing a user to another page from the same domain, whereas, backlinks refer to the links to your site or page from other sites or pages. Interlinks are useful in driving the traffic to your other related contents, which might be helpful to the user. It is very important to keep in mind, that interlinks should refer the user to a relevant page or there are chances that the rank will drop.

Talking about the backlinks, it takes a good level of trust and credibility. The other site should find your page or the site trustworthy, relevant and useful to direct its users to your page.

3. Make full use of social media.

The use of social media is not limited to just chatting, sharing photos or videos or just  communicating with your dear ones. It has found its usage in business world, by playing a very crucial role, i.e. marketing or promoting.

Promoting the page or a site on a social media platform, where the prospective user quantity is high, will let more users know about your stuff and therefore, will help in driving more traffic to the page.

4. On-page and Off-page techniques.

On-page SEO techniques refers to techniques, which makes the content more relevant and user-friendly, whereas, Off-page SEO techniques refers to the tactics, which make a page or a site recognised on the web. When done in right way, these techniques will boost the rank to a  desirable level.

5. Pay-Per-Click method.

SEO takes a lot of effort to lift a rank to a desirable level. Another approach that is

Commonly used is Pay-Per-Click method (PPC). In this approach, bidding is done for the desired keywords. This bidding cost when multiplied with the content rating, gives the Ad rank. Page with higher Ad rank are given the top positions on the google search results. This is also a  proven method to increase the user traffic.

The pagerank plays a very important role in your online success, therefore, it is very important to plan strategically and implement it wisely. Many local SEO companies render their services to improve the rank of a page or a site. If you want to do it all by yourself, then you can always count on the above mentioned tips.