4 Components for Designing Ecommerce Website
People judge a book by its cover, don’t they? Well, the adage simply goes for website designing. With the surge of ecommerce companies nowadays, there is a remarkable boom in web designing industry as it’s a common notion that a good website design is a power pusher for a business or marketing products. The superheroes behind the picture are web designers who put their heart and soul or rather every creative bone in designing an efficient website. When companies hire a web designer, they make it sure that they understand the nitty-gritty of luring and engaging customers till the end.
The design of your website is the doorway to the sales of your product. So, while designing a website for your ecommerce business, make sure that the visitors get it right away what your products or services are. As guessing leads to losing of customers. In the competitive world of online business, it is imperative that companies should have a simple, trendy website with eye catching design and engaging content that can lead to a good conversion rate. Hire dedicated web designers so that they understand the requirement of your business and can do a better job in creating a website the way you would want your customers to see it.
A visitor to the website takes only 4 to 6 seconds to decide whether they are going to continue browsing further or not. An increased bounce rate clearly shows that something amiss about the website and needs to be fixed quickly in order to regain your customers back. As a matter of fact, a website is a medium of communication with your prospective customers and whenever there is a break down in the communication, there is less conversion rate. This is how significant a website is for not only ecommerce but for every company.
If the design of your e-store is attractive enough, it will make the users to stay longer, browse pages, more interactions, and ultimately shopping and purchasing. Remember the four key components while designing an ecommerce website.
Simple and easy makes a way
Create your ecom website which is easy to navigate and appealing to senses with good color combination and style. The design should be clear with high definition images so that it is easy to know what products you sell. Small font sizes or dark back ground colors are strictly no-no as they make your copy difficult to read. On the other hand, too much of copy or text are scare to new visitors. So keep it simple, short and to the point.
Keep your shopping cart handy
Now that the visitors on your website have turned into potential customers, it is important that the basket icon is clearly visible on every page of the website so that shoppers can collect multiple products on it.
Show it all!
It is always a good strategy to add delivery charges in the first place. Don’t mention it at the end. Many customers like to know about the delivery charges and then they make a purchase. Suppose a customer buys the last piece, comes to know about the delivery charges in the end and drops the idea to buy it, it is possible that meanwhile you end up losing another potential customer looking for the same brand.
A quick show says it all
To view a large bouquet of products, browsing through many pages or longer version of the pictures take lot of time and prove embarrassing for visitors. It is important to get quick preview so that they search and get the product quickly. Following functionalities are a must to have:
• include or remove the unwanted product
• organize or filter products, list of price and other details
• You can provide the opportunity to compare the product.
• customers can see their order history and older status
• easy navigation system so it is easy to find the information as the customer looking for
• if the products are out of stock make it clear
• add customer review button as it is helpful to increase your sales
At Global Employees, we provide dedicated, skilled professionals at substantially low cost, who work virtually from our office in India but report directly to you. Some of the jobs that can be outsourced to us are: Software Developer, SEO, Data Entry, Content Writing, Bookkeeping, Website Designing, Call Center, Payroll, Accounts, Law, and much more!
The design of your website is the doorway to the sales of your product. So, while designing a website for your ecommerce business, make sure that the visitors get it right away what your products or services are. As guessing leads to losing of customers. In the competitive world of online business, it is imperative that companies should have a simple, trendy website with eye catching design and engaging content that can lead to a good conversion rate. Hire dedicated web designers so that they understand the requirement of your business and can do a better job in creating a website the way you would want your customers to see it.
A visitor to the website takes only 4 to 6 seconds to decide whether they are going to continue browsing further or not. An increased bounce rate clearly shows that something amiss about the website and needs to be fixed quickly in order to regain your customers back. As a matter of fact, a website is a medium of communication with your prospective customers and whenever there is a break down in the communication, there is less conversion rate. This is how significant a website is for not only ecommerce but for every company.
If the design of your e-store is attractive enough, it will make the users to stay longer, browse pages, more interactions, and ultimately shopping and purchasing. Remember the four key components while designing an ecommerce website.
Simple and easy makes a way
Create your ecom website which is easy to navigate and appealing to senses with good color combination and style. The design should be clear with high definition images so that it is easy to know what products you sell. Small font sizes or dark back ground colors are strictly no-no as they make your copy difficult to read. On the other hand, too much of copy or text are scare to new visitors. So keep it simple, short and to the point.
Keep your shopping cart handy
Now that the visitors on your website have turned into potential customers, it is important that the basket icon is clearly visible on every page of the website so that shoppers can collect multiple products on it.
Show it all!
It is always a good strategy to add delivery charges in the first place. Don’t mention it at the end. Many customers like to know about the delivery charges and then they make a purchase. Suppose a customer buys the last piece, comes to know about the delivery charges in the end and drops the idea to buy it, it is possible that meanwhile you end up losing another potential customer looking for the same brand.
A quick show says it all
To view a large bouquet of products, browsing through many pages or longer version of the pictures take lot of time and prove embarrassing for visitors. It is important to get quick preview so that they search and get the product quickly. Following functionalities are a must to have:
• include or remove the unwanted product
• organize or filter products, list of price and other details
• You can provide the opportunity to compare the product.
• customers can see their order history and older status
• easy navigation system so it is easy to find the information as the customer looking for
• if the products are out of stock make it clear
• add customer review button as it is helpful to increase your sales
At Global Employees, we provide dedicated, skilled professionals at substantially low cost, who work virtually from our office in India but report directly to you. Some of the jobs that can be outsourced to us are: Software Developer, SEO, Data Entry, Content Writing, Bookkeeping, Website Designing, Call Center, Payroll, Accounts, Law, and much more!
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