3 Tips For SEO in 2018
If you are an online marketer, then you need to start looking at SEO trends for 2017. Having been in the online marketing game for nearly 5 years, with SEO Derry, SEO has changed a lot since then. With Google's RankBrain algorithm, the search engine is moving towards more semantic search to make searches more accurate for users.
Here are the 3 top tips for SEO in 2018
Voice Search
Voice search will be a major factor for SEO in the coming year. With more and more people using speech to text searches and voice search features using their phones, it is important that meta tags are optimised for what people would say to search.
Mobile Optimisation
Does your website look good on desktop? Great, but have you considered your responsive design? Mobile speed is going to be essential for getting extra traffic to your site. Another solution is to add AMP to your website. Accelerated mobile pages is a feature that renders your site perfectly for smartphones so that people can view content quickly.
Local SEO
There is no question that local SEO will remain really important for getting traffic to your website. A good trick is to use "near me" in your meta tags as this is what people search for. eg. "restaurant near me", "clothes shop near me"
SEO is ever changing and it generates the best ROI for businesses. It is important that you stay prepared for changes coming down the line.
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