3 Sales Mistakes to Avoid in 2017

Posted by Tim Brown
1
Oct 2, 2016
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If you've been selling for any length of time at all you might be a little bit stuck in your ways, but let's make a point to create value for our customers and clients and not make these 3 sales mistakes again in 2017!

1. Not listening. 

You've been there – you get to the end of a pitch and find that you're not connecting well with the client and their sharing that your solution doesn't quite match their needs. You try to backtrack but you've gone to far – if you would've just asked more questions at the beginning you wouldn't have emphasized the wrong benefits. 

2. Making the Pitch too technical.

Making the pitch truly give the client every little detail is a beginner's mistake. They don't want to know everything about the product or service, they just want you to know what you're doing – and that you can help them solve their problem. 

3. Moving too quickly on the bottom line.

You're not the discount bin at Wal-mart. Whether you're face to face, or communicating through the most state of the art Sales Development Software you need to find what your pricing model is and where you're willing to slide down to – and start there – this is heads and tails above being a discounter and becoming known as a discounter. Better yet: "Price high and Justify." Make sure that you add enough value to price the product or service at a 'mid-premium' or even 'very high' price and when people ask why you're more expensive than competitors – do your best to have so many things to say that it's a giant opportunity. "Well, I'm happy you mentioned that because we have so many features that competitors don't." 

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