2018’s Content Marketing Trends Impacting SEO Company in India
With plenty of websites and internet
marketing campaigns live in the cyber world, it becomes highly difficult for
corporates to manage, maintain, and sustain their presence in the online world.
The ever-changing content marketing trends put business projects, online
promotion strategies, and website positioning in great dangers by implementing
newer strategies and making the current ones obsolete with no prior
notifications. In a highly competitive world, where things may change within a
few hours, it becomes highly important for companies to understand their SEO
plans and make them highly flexible to cope-up with the changing trends. Read
the sections below to know how 2018’s content marketing trends may impact your
SEO strategies and make them useful:
1. Live Streaming is the Key to Success
Since modern users are fond of videos
and interactive content, text and infographics may lose their importance in the
upcoming years. Most of the social media sites and networks are actively
introducing easy-to- use live platforms that can be used for featuring new
products, introducing new features or technologies, and even offers tours and tutorials
in a highly interactive manner. If studies are to be believed, nearly about 74%
of the web usage in 2017 has been covered by video. It clearly depicts the
positive impacts of live streaming on the modern content strategies, thus,
gives indication to media houses for adopting the change to maintain their
presence in the modern world.
2. Virtual Reality is the Next Big Show
Giving touch time to any proficient SEO Company in India, the newer
advancements in the media technology and cyber world is a great threat to their
current business strategies. Virtual Reality (VR) is one of the newest
technology advancements that are acquiring the modern world with an enhanced
experience. Contributing to a major segment of digital marketing, VRis being
used to by adding a fun and excitement angle to its branding approaches.
Currently the technology and its associated gears are new, thus, it is quitter
costly, but in a few years, it will start working as an efficient tool of
marketing and branding. As per the big businesses houses, it has been predicted
that the technology is expected to generate revenue of around USD$ 5.2 billion by
the end of year 2018.
3. Email Newsletter
Newsletter has always been used as the
most powerful tool branding, promotion, and even connecting with your potential
customers. It is widely being used by both B2B and B2C marketers to build a
strong foothold of a product/service in the domestic or global marketplace.
Hiring any proficient SEO Company in
India will help your draft world’s best email newsletter with a potential
to reach masses within a few minutes. As per a detailed report published by a
research firm, it has been observed that around 205 billion emails were used to
inform customers about new products and services, and the number is expected to
reach 246 billion during 2018-2019.
Author
Bio: Naveen
Gupta is a renowned advertising and
branding expert at Fuel4Media Technologies working with the best SEO Company in India from past 15 years,
he holds rich industrial experience of various branding and promotion
techniques that can bring assured success of your campaigns.
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