3 Tools That Will Explode Your Online Business

by John Houck The Name of the Game

Lead capture is very important. Because people don?t want to buy the first time they see a product. Statistics have been proven right over and over again when they say that people normally buy new stuff after they?ve seen it (or the item being advertised) more than 7 times. The most important thing about having a list is so you can reach that ?7^th? time before they get away or they get distracted by other advertising.

One very significant way to capture leads and build your own mailing list is by using a lead capture page. Your lead capture page could be related to your product/service and it should offer something of value for free in exchange for their email address. For example, if your product is network marketing training, it could be a free ebook, tools, or a report that shows your site visitor how they can build their business.

Once you have the email address and they have given you permission to email them occasionally, you can slowly drip your message. Be sure to make your emails informative, not just try to sell them something. By the way, your prospects will unsubscribe if you email them too much. How much is too much is up to you, but everyday is probably more emails than they want. Your emails should be informative and news worthy, preferably from a third party, that teaches your prospect something about building their business. Again if your product is network marketing training, you may want to teach them a little known trick about facebook that will increase their exposure to others looking for their product.

Of course, don?t forget the power of online social networking. People buy from people they like and trust. How do they come to like and trust you? By becoming friends of course!Online social networking is the fastest growing trend in online marketing. Every big and small company is using it. Be sure you are on facebook.com, linkedin.com and twitter.com at the very least. There are hundreds of others out there. It is important that you remain active as well. Talk to the friends and associates that you meet in these online social networking sites. Be informative, don?t just try to sell them your product. I would spend at least 1-2 hours a day, chatting and socializing. The best part?its fun!

Every successful online business owner uses a combination of capture pages, an opt in email list and social networking sites. Are you?