Comparative Analysis of Newsletter Manager

Posted by Mrinmoy Majumder
4
Jun 30, 2010
541 Views
This article is taken from www.baipatra.ws/yetyouearn.html

The article tried to compare the 4 top newsletter managers available in the market.The services are compared for 10 common features that a newsletter must possess to be useful for the users.I think the article can help apsense user as newsletter managers are now one of the major tool of promoting our business opportunities and products.Experts say list is money if you can manage them well.So if we can select the best newsletter manager we will make money more easily than other users.

Newsletter manager help you manage a list of users who have opted to receive information from you.

In a newsletter manager you will find :

List Manager : Here information of all the users who have opted to receive your information are stored and categorized based on the type of information they have wished to receive.From list manager you can add or delete users,view email address of the users,check the statistics of responsiveness etc.

Campaign Manager : A campaign is where you enter information regarding your newsletter or promotions or ads.A campaign manager generally contain a email builder and a subscription form builder.In the email builder you will design the email that will be sent to the user once they opt in to receive your information.In the subscription form builder you will create an optin form.The optin form will contain the email field and a name field.This two are essential to send an email to someone.Additionally you may add other type of fields like country,address etc.

Subscription Form Builder : As discussed earlier the subscription form builder creates a subscription form.The form will enable interested user to give their personal information so that they can receive information from you.

Auto-Responder : Not all newsletter managers possess this module.The auto-responder module will help you to send occasional email at a frequency specified by you to the users who have opted to receive information from you.

If a newsletter manager has all the above modules you can easily use it to manage your newsletters...More
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