Under the financial crisis of shenzhen clocks
China horologe industry is
experiencing an unprecedented challenges. Recently, the reporter interviewed in
"shenzhen horological association,Rolex PrinceChina famous brand enterprises and
horological export enterprise clocks, industry association, entrepreneurs and
experts and scholars present shenzhen horological enterprises in the financial
crisis in the problems faced by anxiety-ridden. Shenzhen clock industry
association secretary-general ZhuShunHua when accepting a reporter to interview,
at present, the market integration is horological, in this round of competition
must have eliminated. Facing financial crisis, some clocks enterprise through
strengthening internal management, information, equipment, personnel, capital,
technology, improve the product design and development of new products, to
improve the enterprise anti-risk ability. He urged the government to increase
national and horological industry support to shenzhen, horologe industry can
hold" danger "machine", the new breakthrough. For making others do business At
present, some clocks export enterprise having a bad time. ZhuShunHua to a
reporter, bill of materials products, timer for about 60-70% product cost, labor
cost is about 15% ~ 20%. Recently, a long time, despite international oil prices
and futures in stumble, but lags behind, make domestic reaction time as main raw
materials production of plastic, paper packaging, components, etc have declined,
but the price adjustment range are small, cost only slightly drop 5% ~ 10%. Plus
exchange rate changes, especially in the first half of this year and last, some
RMB appreciation of foreign enterprises is sad. But with some independent brand,
through the high value of brand of the enterprise, Rolex Sea Dwellerthe turnover received fast
growth instead. The clock, more than 100 enterprises in shenzhen has accounted
for more than 130 brand, 55% of domestic brand of clocks. Shenzhen horological
brand to the domestic market, with YiBo 30%, FeiYaDa, Kings, and ShiYunDa,
huang, Renault, east star, Chris, super dimension, Bern, beauty, and many
domestic famous brands. Shenzhen horological trademark in the domestic market
every year sales of approximately 30 million yuan RMB. The clock is rarely reach
industry ros 20% ~ 30%, a large number of horological enterprise for others,
making "earn" cheap "fee. The financial crisis hit. Clocks "Enterprise is
silent." recently, Shenzhen clock industry association, a clerk privately told
reporters. In financial crisis comes, shenzhen horological enterprise in crisis
after thinking of horological industry how much impact. YiBo clocks (shenzhen)
Co., LTD TaoLi manager thinks, at present, the clock industry from three
aspects: the first challenge in export,Rolex Submariner raw material prices, implementation of
labor contract of labor costs are rising and labor disputes, the RMB exchange
rate changes, domestic inflation, tighter credit and abroad to "made in China"
negative opinion, such negative factors, to the sea
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