Mukund Hardware and Architectural Fittings

by Mukund Hardware and Architechtural Fittings Mukund Hardware, creating and offering brand value with its range of Brass and Stainless steel hardware fittings and architectural ironmongery products.... ensuring continuity of supply and versatility of manufacture. Rightly said by Thomas Edison “ Genius is 1% inspiration and 99% perspiration. “ So is the motto of the Munish Metal, which belives to convert vision in goals, goals to reality and the reality to success with aid of inspiration and perspiration. However, this journey of the success is not an easy one, as success comes with perseverance and hard work. A slow and steady rise has created a huge empire called Munish Metals, with subsequently two highly successful brands Mukund Architectural Fittings and Fair Fitting which covers the two segment of the market of Upper end and Middle end users. The company has always laid greater importance for technological innovations. It took them years to create value and trust for their products, which are now considered synonyms for the same. So is the goodwill of Mukund Fittings, established since 1970 and since then has being serving the industry best quality products and brands. Over a period, Mukund has created various products, which are time tested and doing well in the market. This could only be achieved with the help of, 30 years of experienced staff working in the company round the clock. Skilled craft men who have been called from various parts of India into this enduring work of craft so that each piece executed is an unrivaled work of art. Instincts, reason and inspiration are the three instruments for defining our priorities today and thereby designing our destinies tomorrow. Creativity and innovation have become our capital asset. About Us The benefit to our customers is that we can manage the quality and costs at every stage along the line, which has enabled us to pass on cost savings to our customers as we have improved processes or introduced technology to increase efficiencies. The desire to have a home, having an architecture that brims with beauty and positivity and reflects a charismatic ambiance, is a dream of every person living on this earth. With a mission to make this dream a reality, Munish Metal & Kunjal Udyog started its operations in this field of manufacturing Brass & Stainless Steel Architectural Fittings. With an overwhelming experience, we are a leading manufacturer and exporter of a premium quality and artistic range of Brass Architectural Hardware, Ironmongery Products, Brass Level Handles, Brass Curtain Fittings, Brass Bathroom Fittings, Fire Fronts, Stainless Steel Architectural Hardware, Hot Forged Architectural Hardware, etc. With our hard work, far-sighted vision and a commitment to excel in every quarter of customer satisfaction, we have built a loyal base of eminent customers not only in India but also in many overseas regions. We commit and dedicatedly offer only quality products to our customers, delivering them within the stipulated time frame at industry leading prices. Products We Offer Company manufactures Door Fittings, Window Fittings, Bathroom Accessories, etc.. Simultaneously, the company is in the midst of setting-up a project for manufacturing stainless steel architectural fitting, which will cater to the requirements of upper end segment of the market. The Company’s diversified product range gives customers better choice and range. Its design capabilities help it to stay abreast of the market trends and enhance share. It is capable of timely delivery capabilities, which is crucial for the business. It has developed skills to ensure timely delivery of multiple and large orders, complex sourcing and production planning capabilities. It follows a dual marketing strategy including direct sales and marketing as well as the dealers and distributors. The Company plans to set up retail outlets, which will be operated through franchisee agreements with various eligible parties. Every product offered by, Munish Metal & Kunjal Udyog is an icon of strength and durability, with a reflection of artistic touch. We are a prominent manufacturer and exporter of the following range of products: * Brass Architectural Hardware o Door Fittings: Lever Handles, Door Plates, Pull Handles, Door Knockers, Door Knobs, Door Bolts, Door Hinges, Escutcheons, Cylinder Pulls, etc. o Window Fittings: Casement Stays, Fasteners, etc. o Cabinet Fittings: Cabinet Pulls, Drawer Pulls, etc. * Brass Level Handles: Ball Fittings, Flush Fittings, Brackets, Flanges, etc. * Brass Curtain Fittings: Curtain Hooks, Curtain Pole Brackets & Finials, Curtain Hold Backs & Rosettes, etc. * Brass Bathroom Fittings: Premium Set, Curtain Hooks, Curtain Pole Brackets & Finials, Curtain Hold Backs & Rosettes, Shell Sets, etc. * Hot Forged Architectural Hardware: Lever Handle on Rose, Escutcheons, Bar Pulls, etc. * Fire Fronts * Stainless Steel Architectural Hardware * Ironmongery Products. MARKETING DIRECTLY TO CORPORATE HOUSES, BUILDERS, INSTITUTIONAL BUYERS Company has set-up a separate full-fledged marketing department to procure orders and contracts. The marketing department is headed by one of the Promoter - Director, Mr. Ashish Shah, The Company follows dual marketing strategy. Company’s major sales are through direct marketing by the company’s own Sales Personnel. Company’s Marketing personnel approach directly to the large end users which include corporate houses, institutional Buyers, Builders, architects etc. Company’s major focus is on this direct marketing, which helps it in understanding the customer needs, trends, taste and flavour. Compony creates the long-term relations with the direct end users, which enhances the brand value PROPOSAL TO ESTABLISH OWN CHAIN OF STORES The wholesale market of company’s products comprises of dealers and distributors who stock company’s products for distribution to ultimate consumers and at the retail level, it comprises of households and other retail customers. While primarily company markets its products through its network of dealers and distributors, it proposes to enter into the retail market for our products by establishing its own chain of stores, which will exclusively market its products. Company’s marketing strategy is based on the end user segment. Company has adopted hybrid marketing module comprising of direct customer approach and existing distributors network. Company is also in regular interaction with corporates in the construction sector to know their requirement of hardware products for domestic and international markets. Company has a network of marketing persons based across the country to cater to the A B C D E (Architectures, Builders, Contractors, Dealers and Engineers). There are showrooms displaying its products in major cities like Calicut, Mumbai. Further, more such display centres are proposed to be opened in various cities. Company has dedicated sales staff to serve the large corporates, institutions and big players of the construction industry. Qualitative Factors Focused Management Company’s management has been focused in identifying the products having easy to use and business potential. This is evident from management’s decision to focus only on Architectural Fitting out of the total Brass Hardware Industry, which is comparatively more fragmented and unorganized. Design Capabilities Design is a vital factor of Architectural Hardware Fitting. Company’s capability to distinguish and stay abreast of evolving market trends that meet with customers’ requirements allows it to enhance its market share with existing buyers and develop new customers. Additionally, the ability to add value to the designs or design ideas, which the customers bring to Company, help company to develop stronger relationships with these customers and further strengthen competitive position vis-à-vis competitors. Timely Delivery Meeting customer deadlines on a regular basis is crucial for success of company’s business. Activities involved during construction are time bound and any delay in meeting these deadlines results in consequential losses, which may affect company’s sales and customer loyalty. To ensure timely deliveries, company always plans its schedules well in advance. The future prospects of Company appear better considering the boom in the construction sector. Company has been expanding production base by undertaking periodical expansion and has become a sizeable player in the Hardware industry. Contact US: Munish Metal & Kunjal Udyog Manufacturing Brass & Stainless Steel Architectural Fittings C-2/307, GIDC Ind. Estate, Jamnagar – 361 004 Email: mukundhardware@rediffmail.com Tel: 0288-2563709 / +91-9327106363

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Created on Dec 31st 1969 18:00. Viewed 0 times.

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