The Big Mistake

Are you throwing your money away on advertising that doesn't work?  Advertising can be a marketing strategy that will bring you a lot of leads and clients. 

One of the biggest mistakes that a lot of marketers make is only placing ads.  That is only one part of our marketing strategy.  Your advertising strategy should have a bigger picture.  Your ad strategy should look something like this - a website, a newsletter, snail mail, online advertising and individual networking and even public speaking.  This will help you with getting your name out there and people begin to know you.

Your ads should be simple; telling to much information in your ad will only confuse your readers.  You will need to send your ads out over and over to your targeted audience.  Remember that potential customers have a lot of advertising sent to them. They might not see your first few ads, so send it out several times.  Remember to only put one idea per an ad.  When I send out a solo ad, I sent it out at least 3 times.

Watch the New Year for upcoming online seminars.  You can get on the list for reminders by sending an email to admin@wahmagazine.com