Putting the BUSINESS into Show Business
Maybe not everyone is aware that there is lots of BUSINESS in Show Business. It's not just the show that attracts people to be entertained by it, but it's also the marketing behind the show that makes any show successful.
Since we deal in the Magic and Illusion sector of show business, we can tell the difference between two different magic acts that are similar in style and presentation. Both magic acts may contain a magician of the same calibre of the other but one may stand out just because he has marketed himself rightly.
Here's what goes into making a show and if this is a market that interests you then it's up to you to figure out in which department you may be in a position to offer services for in order to make money.
The Show
Concept Design: Costume Designer: Props:Choreography
Music: Casts:Rehearsals
Promotional Packs
Broucheres:- Printed material, art design
DVDs:- Camera Man, Director, Storyboard, Editing, Mastering, Duplicating,
Business Cards:- Design, Printing
Givaways:- Keychains, Novelty Items, T-Shirts etc.
Distribution: Packing, Database, Research, Delivery
Tours
Management: Agency: Personal Assistant
Internet
Webdesign: Research: Fan sites: Marketing and Promotional Sites: Merchandise Site
Merchandise
Printing: Creating Unique Novelties: Production: Distribution and Sales
Public Promotions
Speakers: Freelance Writers For Articles: Advertising
Building a website offering one or more of the above services to performing artists maye be a great marketing probability to many of you who may be interested in this type of niche. Let's take for instance that you are interested in Costume Design.
You can bulid and promote an internet site that contains a directory of Costume Designers for theatrical purposes available in every country. Using 'Adsense' you can promote the site so that anyone who searches 'Costume Design' will find your site. Then they would have to register in order to view the results. This can be done with a minimal fee (which is the start of your money generation) or they could register for free. Once inside your site, they will find the answers they need, but apart from that they are offered something else, 'Google Adwords' ads on the side. This is your second line of income. Once the site becomes ranked well and you gather the statistics of your visitors, you can then start sending invitations to 'Costume designers' to advertise on your site. This is the third source of income. Then you could add an auction area to the site, where these costume desingers could auction off some of their works, at a small reasonable fee. This is another source of income. The possibilities of making the site larger and better never seem to stop.
Using the above example to applied to the other categories in Show Business can work out as well.
I hope this has uncovered a whole new area for you in the Entertainment Sector, one that you can take advantage of.
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