Unspoken, But Critical To Your Online Success
Do you ever feel like you know just enough about Marketing Online to be dangerous? Let's see if we can fill in some of the gaps with the latest info from Marketing Online experts.
Most of this information comes straight from the Marketing Online pros. Careful reading to the end virtually guarantees that you'll know what they know.
In the beginning there was the marketer. There are certain truths you come to understand the more time you spend making money online or trying to.
Witness the evolution of marketing online. Whether you are new to the net game or an experienced pro, there is one thing you will have in common if you are moving towards entrepreneurial success.
As you read this article you will realize what you have in common with all the other million dollar earners online, and what you are missing that can take you from where you are to where you want to be. So let us get started shall we?
I will begin with a bullet point list and short explanation of the marketing necessities you want to have:
For starters, most established markets will already be using this by default:
- A Domain: something specific to what you want to promote like (ex.www.mysite.com)
- Hosting: a place to put your site, if you are planning on making money, find a paid solution so you look like a credible business and you cut back on high traffic crashes.
- A website: your image your presence and your marketing message, do not get pulled into the trap I see everywhere, of trying to put too many choices on your website. Maximize on the effectiveness by only giving one purpose to a page. For example; if you want to build a list.
-Focus all your efforts and copy on that singular focus, if you want your site to sell a product, then only put that focus on your site. You will also need a good editing program, and an ftp software to get this up and moving.
- A merchant account: If you have something to sell, people will need a way to pay you. There are a ton of great providers out there, but there are a specific few that give your visitors the security to pull out a credit card with assurance.
- An Autoresponder: This is a real necessity if you want a business and not just a hobby. When you have a family to support this is a real no brainer. This is your email follow up service. You get a name added to your list and this is where they go. You will use this to stay in touch and build relationships with your customers and soon-to-be customers.
- A helpdesk: in the beginning when your business and sales are small you can handle all the little questions and emails yourself. One of the things that will keep a small business from growing is thinking that I can do that myself. If you want to truly grow; you need to share the workload (petty tasks) and focus on what you truly want to do creatively for your business.
- Membership Site software: once you are addicted to the internet marketing lifestyle, you will realize this oh-so-simple fact, it is great to make a sale, but it is even better to make a sale once and get paid for it every month. Continuity is king.
- Teleconferencing software: If you want an easy way to create and crank out high ticket products, audios and a transcript is an easy to make, high-value product.
Of course everything we have touched on so far only scratches the surface, but these are the necessities that not only get you started but will make you above average. Keep your eyes peeled for more articles that will take you from beginner to winner!
We will cover resources that will help you stay organized and expand your business to make you truly prosperous such as:
-PDF creators and converters
- Mind mapping software
- Site tools to make your business a set and forget it, money magnet
- Internet video and audio creating software
- And the how-to do of outsourcing
Keep learning, and most important: be persistent and it will be a quality you share with the biggest money makers online today.
Is there really any information about Marketing Online that is nonessential? We all see things from different angles, so something relatively insignificant to one may be crucial to another.
To Your Success,
Elisha Slaton
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Comments (1)
Beth Schmillen10
Hi Elisha,
I loved reading this write up. I half expected it to be humorous because you had "In the beginning there was the marketer" but it is the essence of what an online marketer needs to set as goals to reach in their online presence...
I'm looking forward to reading more of your helpful write ups!
Beth