10 Logo Design Tips for a Creative Logo

by Saad Khan Sales Expert At SweetHeart Effect

1. Simplicity

If you are looking to capture the eye of potential customers and remind current ones of your reach, a busy or cluttered logo isn't getting to do your business any favors. A posh logo is often difficult to breed and more importantly, difficult to recollect. The brand doesn't need to be artistic, think of simple logo ideas so you can make simple logo that conveys out the message perfectly. So keep it simple.

2. Purpose

It is not always necessary to style a logo about what a corporation represents or does. For instance, Restaurant logos don't have to show food, dentist logos don't have to show teeth, furniture store logos don't have to show furniture. Simply because it's relevant, doesn't suggest you cannot do better. The Mercedes logo isn't a car. Mary Atlantic logo isn't an airplane. The Apple logo isn't a computer. Etc.

3. Memorable

Choosing a design that's bold enough to be both memorable and instantly recognizable is one key to success. Following carefully on this belief of simplicity is that of memorability. An efficient logo design should be memorable, which is achieved by keeping it simple yet appropriate.

4. Versatile

A good logo must be versatile within the sense it should look good across the spread of media and applications. For this reason, logos should be designed in vector format, to make sure that they scale to any size. A method to make a flexible logo is to start designing a black and white logo. This enables you to specialize in the concept and shape, instead of subjective color.

5. Mood

Keep in mind the mood of the brand. Choose an appropriate font and a color scheme for the intended audience. As an example, a child-like font and color scheme would be appropriate for a logo for a children's toy store and not such a lot for a hospital. Make a high end logo that will easily suit your brand's purpose and mood.

6. Visual ambiguity

Visual ambiguity is an excessively fancy thanks to saying that its two pictures wrapped into one through a clever interpretation of an idea or idea. This system comes off as clever and memorable. Often customers love the small mind game and appreciate the planning due to it.

7. be unique not a neighborhood of crowd

Be creative and use a design that you simply actually thought of rather than ripping off what everyone else is doing. Attempt to think out-of-the-box bring mundane objects into the mold of uniqueness.

8. Custom Typography

When it involves logo design, your typeface should be unique. A custom hand-drawn organic typeface may be a better option than most gorgeous fonts anyway. On the topic of being unique, custom lettering gives your logo a singular feel.

9. Consider Proportion & Symmetry

When designing a logo proportion and symmetry should be taken into consideration. The circles are simply used as a guide to making a well-balanced logo with consistent curves and arcs.

10. Believe Negative Space

Negative space is, quite simply, the space that surrounds an object in a picture. More and more recently, the creative world is seeing the development of artists making positive spaces and shapes that, in turn, cleverly carve out shapes in negative space intentionally.