In order to provide us relief from the negative news every day, Red Gift Shop has launched a campaign called "Beautiful Day" to bring in happiness and joy through gifting.

Red Gift Shop - India's leading gifting company - has launched its campaign for bringing happiness in each person's life. The campaign called "Beautiful Day" is geared around bringing happiness and joy in each of our lives. The aim is to encourage people to turn away from all the troubles the country and the world is facing and to instead focus on the positive and happier aspects of life. One way to share that joy is through online gifts shopping. By buying a gift for a friend or a loved one, you are sending them a message that you care for them or at the very least you have thought about them on the day.

The country has been going through a lot of difficulty in the last few years. Initially there were the various scams that have plagued us - starting with the Commonwealth Games, then the 2G scam and then the coal scam. Of course, there were many other smaller such issues that came up but there were too many to mention. Besides the obvious scams and issues, the overall economic growth rate has also fallen and the rupee has depreciated significantly due to worries on the current account deficit. With elections around the corner, policy paralysis has ensued. Given the lack of credible reforms and the deteriorating fiscal position, the common man is suffering. Already the price of fuel is now increased on a more frequent basis and the pricing of basic vegetables has scaled new heights.

One way to obtain reasonably priced products to gift while saving on the cost of transportation is to go to an online gift shop. Many new shops have opened where by saving in the real estate costs of retail space, they are able to offer you products at a reasonable prices. The advantage these outlets offer are a variety of products and speed of delivery. One can browse through a full range of products without having to visit a physical store. In addition, there are significant savings in cost and time of visiting a store. With the rising fuel costs in the country, this savings can be significant.

To view Red Gift Shop's range of products, visit: http://www.redgiftshop.com/