First and foremost you need to understand content. Without content, you cannot do anything especially with article marketing. You can do research anything you want but you can't get anything done without content. When it comes to Article Marketing, you can't just write anything. You have to make your content relevant to what you are trying to communicate. Your title has to match the body of your content. Otherwise, you will be delaying your progress for online content. 

Editing

As you get better with your article writing, you will realize that you might want to consider ranking in certain keywords and getting your content published on ezines as well. You can perform keyword research by going to Adwords keyword tool and typing in your keyword in the space and see what the results are. The more you get used to using the Adwords keyword tool, the more you will be able to see the types of results you expect when performing your Article Marketing techniques. 

Article directories are very important for you to find directories for you to submit your articles to. You don't have to submit your articles to any old directory. You want to submit your articles to directories that have great page ranks. Article directories such as Ezine Articles, GoArticles, and Article Alley are great directories to when trying to rank in the search engines and reaching a specific group of readers.