Artificial Intelligence is touching multiple facets of the industries. Be it healthcare, hotel, education, recruitment or e-commerce industry, none has remained untouched by its impacts. And, when it comes to one of the biggest industries that are going to be completely transformed with the emergence of AI, E-commerce emerges on the top of the list. This industry is backed by many powerful technologies and platforms. And, Magento is considered one of the most popular platforms in this industry. Day by day, the demand for this platform is increasing in the market, and correspondingly the number of Magento development companies. Now, if we talk about the emergence of AI in Magento, there will be multiple enhancements that will further empower this popular and scalable e-commerce platform. Let’s dig in to explore.
Artificial Intelligence Will Empower Magento With The Following Transformations
Targeted Customer Experience
Virtual assistants or purchase assistants are considered as a groundbreaking execution of AI in Magento. These assistants are able to target the right users by sending them right messages at the right time.
The most integral part of any e-store is Product Search functionality. The AI-powered searches can offer a better experience to users as these searches focus on the context of the search instead of relying on keywords. Hence, they are able to provide more relevant search results.