Articles

Reselling White Label Faxing

by Mahrie Boyle Business Owner

In the world of business, there are a lot of products being sold and re-sold out there that a lot of people may not have even thought would be products. However, as these type of businesses seem to be thriving, they must be doing something right. One type of business that you may have considered looking into is selling whitelabel fax and email solutions from a larger provider. Here is some information about what white label fax solutions are and how to get started.

What White Labeling Is

White label marketing is basically the act of taking an already established product or server, customizing it to fit your client’s brand and then selling it to them. This can be done with fax and email, and there are some benefits to you as the supplier as well as to the customer. For example, the custom branding can be done in a matter of weeks, where it may take longer for the company to do this alone.

If you consider getting into the business of providing a white label fax solution to your client, rest assured that you are not alone. The providers of the system that you are branding are often able to help you use their product, as well, allowing you a certain level of comfort and support if something goes wrong. For example, many companies offer client registration and billing services as well as back office support to make sure that the server is running correctly.

Benefits

There are some benefits to reselling software in a white label fashion. For example, in some cases these servers allow your customers to send faxes through email instead of a fax machine. This is a great solution for your client, as it decreases the necessity for keeping a big fax machine and using a lot of paper in the office. It can also open up more opportunities for your business because it means that they have other ways to communicate with their clients.

Another benefit to providing a white label fax solution to your clients is that it sets you out in the white label business. Although there are a lot of people offering email services, not all of them have switched to fax yet. If you are ahead of the game, you may be able to get more business from clients wanting to have that extra solution that other companies haven’t began to offer yet. If you are new into the business of reselling white label servers, be sure to look into the process of getting started. 


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About Mahrie Boyle Freshman   Business Owner

7 connections, 0 recommendations, 32 honor points.
Joined APSense since, May 1st, 2017, From Mississauga, Canada.

Created on Jan 4th 2018 06:33. Viewed 502 times.

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