Netflix Can Lose 4 Million Subscribers in 2020
by Isa Bella 123 hp drivers setupThe latest predicament Netflix may face is a
probable loss of up to 4 million subscribers in the coming year. Netflix has
currently faced peer pressure because of the increasing number of streaming
services available. These streaming services are a lot cheaper than Netflix and
they may affect Netflix’s subscribers’ growth referred to as the Netflix killers.
Netflix has never faced any problems in
maintaining the subscriber’s growth or in attracting the audience in the past.
Thought the service had seen a decrease in the growth of subscribers in the
2nd quarter of 2019, but it may turn to usual in the 3rd part. In September,
Netflix has announced that they are near to the 160
million subscribers all around the world in which 60
million subscribers are from the U.S.
Source:- Netflix Can
Lose 4 Million Subscribers in 2020
The recent prediction of subscriber drop
comes from Needham and Company’s Laura
Martin. While explaining the cause to Bloomberg, Martin states that
Netflix’s most significant issue is the incapability to compete with the price
of new streaming services, including Apple TV+ and Disney+. Such as Disney
charges $6.99 each month, but Apple TV is cheaper at $4.99 every month.
When compared to them, Netflix prices start with $8.99 with restrictions
depending on the resolution as well as the number of streams. Several Netflix
subscribers even pay $15.99 per month.
Martin has suggested Netflix launch a cheaper
package in comparison to its competitors priced between $5 to $7. These
services include Apple TV, Disney as well as the upcoming service of NBC Peacock. NBC still has to ensure
the price of Peacock, but it is expected to cost less than a Basic plan for
Netflix. Martin’s suggestion is not to drop the price of the membership package
and lose money but instead provide an ad-support tier as an option. This dual
ad-supported and the ad-free strategy to maintain the market value as well as
contend with lower and new price set.
Netflix faces issues with an advertisement
that nobody wants to an ad on Netflix, and that includes Netflix itself.
Netflix with ads rumor has surfaced in the past regularly, causing Netflix to
usually shut the rumors by persisting that they have no plans to add
commercials. Perhaps, Netflix can get the benefit generated from ads. However, it
is also important to understand advertisements that can be tough to sell to the
existing subscribers. A study in 2019 in the UK has found that Netflix may lose
its 57% of the subscribers if the commercials are added to streaming service,
making it an unproductive choice.
Chloe Decker is a self-professed security expert;
she has been making the people aware of the security threats. Her passion is to
write about Cybersecurity, cryptography, malware, social engineering, internet, and new media. She writes for Norton security products at norton.com/setup.
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Created on Dec 19th 2019 02:03. Viewed 271 times.