Dynamics 365 CRM will Leverage LinkedIn's 500 Million Enhance Workflows

by Nate Marks Nate Marks

Microsoft Dynamics 365 has added yet another very powerful, workhorse dimension when the Redmond Giant acquired LinkedIn this last December: the CRM suite will integrate seamlessly with the LinkedIn Sales Navigator to reveal new opportunities for users in mining “professional networks and relationships.”

For sales teams, and HR pros, this new component is intended to enhance the capabilities of LinkedIn as both a “lead generation and recruitment engine” in the Microsoft stack of enterprise software.

The first tool, the integration of Dynamics 365 and the LinkedIn Sales Navigator, will provide sales departments the capability of tapping into LinkedIn’s database of over “500 million users.”

“Sales Navigator with Dynamics 365 will dramatically increase the effectiveness of salespeople by tapping into their professional networks and relationships, giving them the ability to improve their pipeline…,” Microsoft’s Scott Guthrie, executive vice president for the Cloud and Enterprise Group.

Moreover, businesses can rely on Office 365, Dynamics 365 and LinkedIn Sales Navigator as a single, database management system to reveal insights into “people at your company and target companies.”

The second new tool within Dynamics 365 will be welcomed by HR departments: the HR management component allows decision-makers to “source, recruit, onboard and retain employees.”

In the past, business owners were limited in their attempts to develop sales and recruitment strategies. Legacy options usually meant searching through numerous silos of information residing on an array of computers, or in extremely isolated folders. In short, the lack of connectivity with all of these source resulted in inefficient and questionable outcomes.

Leveraging an experienced Microsoft certified, Gold Partner to help guide you through the purchase, implementation and deployment of your Dynamics 365 software, is a smart step. Finding the right partner is the key. Whether you’re looking for someone local, or across the country, do your research.