Top Benefits of YouTube Marketing

Do you remember the ALS Ice bucket challenge? It was an initiative launched on the virtual platform to promote awareness of the Lou Gehrig's disease and encourage donations for its research. The campaign went viral with more than three million participating in the challenge. According to the New York Daily News, more than $100 million dollars was raised through this campaign. So needless to say, this campaign was a huge success. Apart from a social cause, what is the major reason for this campaign’s remarkable success? Video sharing and uploading through the social media outlets. Videos that combine the textual, audio and visual effects can invoke emotion among people. When we see people from all walks of life participating in this challenge and daring the next person to perform the act, it acts as a source of inspiration. So next time you doubt the effectiveness of social video advertising, make it a point to rewind your memory to the ALS Ice Bucket Challenge. Video marketing and relying on the services of content syndication companies has become a highly sought after choice of advertising in the digital age. Business organizations regardless of their size and niche have been jumping on this band wagon to harness the potential of this marketing strategy.

When it comes to choosing the right medium for uploading and sharing your video content, business organizations or entrepreneurs don’t have any second thoughts. The first choice is YouTube. Why YouTube is an impeccable choice for marketing your business services and products? Let us look at the following facts to find your answer.

·         According to Alexa, YouTube is the third most visited website on the virtual platform

·         YouTube receives more than two billion views per day

·         One out of every ten internet user checks YouTube, which is 10 percent of the overall internet traffic

·         An internet user spends an average time period of 900 seconds on YouTube everyday

·         Ten videos are uploaded to YouTube every second.

So to cut short, YouTube marketing let you connect with your targeted audience easily. Since videos are a combination of sight, sound and emotion, it can connect with your existing and potential customers instantly. Incredible reach, higher search engine rankings, increased traffic volumes, ease of social media integration and measurability are some of the top benefits of YouTube marketing.  Last but the not the least, you can make use of its services without paying a penny. You can upload as many videos you want to YouTube at no cost.  If utilized in the right way, YouTube can open up new opportunities for your business. 

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Created on Dec 31st 1969 18:00. Viewed 0 times.

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