Multichannel marketing refers to the practice by which companies interact with customers via multiple channels, both direct and indirect, to sell them goods and services. Multi-channel marketing is based on the fact that customers have more options than ever before when it comes to getting product information. The expansion of available channels, including the development of Email, social media, and mobile devices, has led marketing departments to increase their presence on these channels in ord

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• Joined APSense.com

  Apr 2022