Are you scaring away your analytics prospects?

The market is saturated with feature-loaded Analytics Solutions which are rarely found to be in alignment with the current needs of the business decision-makers. Enabling the value-generating features in your analytical tools are very important when it comes to doing larger investments for a longer period in analytical solutions. Read on to see how Jasper Colin's Product Crafter Research Suite was strategically administered to understand what product features are most preferred and used by the target audience.