Ad Sites

Finding Classified Ad Sites You can find classified ad sites through Google. HOWEVER, be aware that one major mistake people make is that they search for classified ad sites by doing an online search for "classified ad sites." For example, if you Google "classified ad sites," you will, no doubt, find a lot of ad sites. BUT is that what the people you are trying to reach (your target audience) do? No! They search for a phrase like "work at home," "home based business," etc. So, if you place ads on classified ad sites you found while searching for "classified ad sites," your ads will be on pages your targeted visitors never find. Put yourself in the shoes of someone who's looking for a work-at-home opportunity. How would they go about searching for this topic on the Internet? Think of the phrases they might type in their favorite search engine's search box. Now, type one of those phrases in the search box of the major search engines, and research the sites that show up in the results. Then, try those phrases with different search engines (Yahoo!, MSN, Google, Lycos, etc.). When you're conducting your research, go to EVERY site that comes up in the first 20 matches. Take notes or print out the results, especially the Yahoo! and Google results. Finding classified ad sites in this way is a little harder and more time consuming, but it's well worth the extra trouble! Tracking Your Results Effective tracking is why many SFI Affiliates are able to build profitable businesses. It's also at this point that many marketers fail. You must have a personal Website to track your advertising effectively. By adding a piece of HTML code to your Website, you will discover statistics about your visitors. The most important stats are how many visitors you have and from where they come. You will be able to find out the exact advertisement that attracted the person to come to your site. By placing advertising and tracking your results, you will find out where you should continue to place ads, and where you should stop wasting your time! Yet another method of tracking your results are to imbed keycode numbers (anything from 1 to 9999) into your SFI Gateway URLs in your SFI advertisements. When an affiliate joins the SFI program, they will be listed in your Genealogy with the keycode number you assigned to that ad. So, for example, if you run an ad and give your SFI Free Gateway URL for viewers to go to for more information, your URL would look like this: www.sfi4.com/16400152/FREE Now, let's say that you assign a keycode number of 1000 for a specific ad. Your Gateway will then appear like this: www.sfi4.com/16400152.1000/FREE Anyone clicking that link and then joining the SFI program will then appear in your Genealogy report with the number "1000" next to their name. If you compare this type of tracking with that of offline advertising, which is very hard to track with statistics, Internet marketing is a playground for those of you who like to have control over what happens. Here's an example offline scenario: you open a new bookstore in your town and want to tell everyone about it. You place ads in different categories of newspapers and send out commercial mailings to mailboxes all over town. People start to visit your bookstore and business is OK. You figure that your advertising campaign worked, but have no idea WHAT aspect of the campaign actually brought the customers in. At this point, your only option is to start asking every visitor that came to your shop where they found out about it. This is hardly practical. However, with Internet marketing, it's a breeze! Place ads during the most active hours on the day. Then, at the end of the day, log in and make notes of the Websites that gave you a positive result. If you repeat the procedures outlined in this article every day, you will soon have many Websites sending you visitors and your results will improve steadily, step by step, day by day.