How to Measure Return on Investment in Digital Marketing
Profitability is of one of the major goals of every business activity and it is measured through Return on Investment (ROI).Best thing about Digital Marketing is that its result is measureable through various analytic tools. A Good ROI is the main expectation of a company when it opts forDigital Marketing Services.
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Some quick tips for measuring ROI of the following key digital-marketing channels:
1) Email marketing
2) PPC advertising
3) SEO
4) Social-media marketing
5) Website improvements
6) Radio and television