7 Image SEO Tips to Increase Organic Traffic

You must have heard of SEO, but image SEO, this might be something new. Images can be optimized to increase your search presence and rank high on the SERP. Earlier, alt tags were sufficient to provide the image boost; however, with the recent advances in the machine learning algorithms of search engines, alt tags are outdated. When you upload an image and it gets scanned by the Google, the algorithm can accurately tell the search engine what the image is about. The SEO Company you hire to manage your digital marketing efforts should include optimizing the image for search engines.