Turkiye Isbankasi - Brand Strategy, Interior, ATM, Experience Design, Brand Consultants, Brand Strat

Posted by Aarchi Sharma
8
Feb 23, 2018
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Established by Ataturk, the founder of modern Turkey, Isbank is a national institution and enjoys a powerful bond with the Turkish people. The bank wanted to create a self-service proposition that could provide them with a clear competitive advantage in Turkey and show that they are a progressive, forward-thinking brand. I-AM created a dynamic and engaging self-service concept that offered customers quick and easy 24-hour banking at remote kiosks, stand-alone formats and within existing branches. The approach targeted customer types who would usually prefer to use counter services and presented technology in a friendly and accessible way. In harmony with this concept, I-AM also designed the Isbank ‘Bankamatik’ ATM screens. The first test sites proved an immediate success with customers. The stand-alone self-service branch has broken the mould for Turkish banking, offering customers great service at any time of the day in convenient locations at a greatly reduced operating cost for the bank. Based on this success I-AM are integrating the new self-service approach to all existing branches. Address-: P-2 Raghuvanshi Estate 11/12 S B Marg, Lower Parel Mumbai 400013 Please get in touch: Brian Pinto Country Head +91 9930519476 brian@i-ammumbai.com Visit Our Website-: http://www.driveat.com/Playing-with-Colour-1276415.html http://www.driveat.com/Our-Opinion-Your-Business-1276417.html https://www.classifiedads.com/advertising/2c17ml9n91248 https://www.classifiedads.com/advertising/2c789qcry1248 https://www.classifiedads.com/advertising/2c48t8lcz1248 https://www.classifiedads.com/advertising/2fw4kk6vd1248 https://www.classifiedads.com/advertising/c1110c1mk121b https://www.classifiedads.com/advertising/3dw5cr2xt121w https://www.classifiedads.com/advertising/3z47mmhs5121w https://www.classifiedads.com/advertising/2z3b1b0cs121w https://www.classifiedads.com/advertising/2619j0j4q121w http://www.driveat.com/Atasun-Optik-Brand-Application--Environment-Store-Interior-Design-and-Brand-identity-design-india-1274167.html http://www.driveat.com/AU-Bank---Visual-Language-Environmental-Graphics-Design-and-Brand-consulting-services-in-india-1274166.html http://www.driveat.com/Strutt--Parker---Estate-Agency-Design-Branding-and-corporate-identity-services-india-1273446.html http://www.driveat.com/Isherwoods---Brand-Identity-Interior-Design-Marketing-Strategy-and-Marketing-consulting-services-india-1273447.html http://www.driveat.com/Your-brand-is-the-impression-that-you-leave-in-people--Branding-1272355.html http://www.driveat.com/Vital-Ingredient--Brand-Positioning--Identity-Interior-Design-Services-in-India-1272354.html http://www.driveat.com/T-Box--Brand-Identity-Application-Retail-Strategy-Interior-Design-in-India-1272353.html http://www.driveat.com/Mi-Adidas--Brand-Identity--Application-Visual-Language-Digital-and-Brand-Consultants-India-1272352.html http://www.driveat.com/Post-Office--Brand-Strategy-Identity-Application-Interior-Design--Brand-Consulting-Services-in-India-1272351.html http://www.driveat.com/New-India-Bank--Branding-Digital--UX-Interiors--Architecture-and-Design-Company-India-1272350.html http://www.driveat.com/Itsu---Interior-Design-Packaging-Design-and-marketing-consulting-services-india-1271552.html http://www.driveat.com/Itsu---Interior-Design-Packaging-Design--Marketing-Consulting-Services-India-1270981.html http://www.apsense.com/article/paragaranti-case-study-iam.html http://www.apsense.com/article/allianz-customer-portal-design-iam-visual-language-creation-user-experience-design-and-branding.html http://www.apsense.com/article/cloud-7-brand-creation-brand-application-interior-digital-design.html http://www.apsense.com/article/hem-location-sourcing-staffing-environmental-graphics-staffing.html http://www.apsense.com/article/playing-with-colour.html http://www.apsense.com/article/our-opinion-your-business.html http://www.apsense.com/article/ben-jerry-retail-store-design-bj-customer-journey-mapping-marketing-consulting-services-india.html http://www.apsense.com/article/au-bank-visual-language-environmental-graphics-design-architecture-and-design-company-india.html http://www.apsense.com/article/hdfc-smart-banking-zone-brand-design-agency-and-brand-strategy-consulting-in-india.html http://www.apsense.com/article/post-office-brand-strategy-identity-interior-design-brand-consulting-services-in-india-1508.html http://www.apsense.com/article/new-india-bank-branding-digital-ux-interiors-architecture-and-design-company-india.html http://www.apsense.com/article/post-office-brand-strategy-identity-interior-design-brand-consulting-services-in-india.html http://www.apsense.com/article/giorgio-armani-branding-strategy-retail-interior-designing-logo-and-graphic-designing-india.html http://www.apsense.com/article/lutwyche-event-management-brand-communications-curation.html http://www.apsense.com/article/garanti-intranet-portal-user-experience-and-service-design.html
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