Seven Dials - Pop-up Sourcing & Management, Collateral Design, Retail Mix - Branding and corporate i

I-AM Beyond have been working with Shaftesbury to create compelling retail destinations and brand awareness campaigns for some time. Shaftesbury commissioned I-AM Beyond to review Seven Dials in Covent Garden and establish it as a destination retail area. I-AM Beyond conducted a branding exercise to define the essence of Seven Dials culminating in a re-brand and re-alignment of the area. With a new brand vision for the ‘discerning modern shopper’, our team has worked with Shaftesbury to roll out the new brand proposition. This process has incorporated new collateral, a new website, pop-up store strategy, retail mix strategy and ongoing brand awareness campaigns that are fully in-line with Seven Dials’ target audience and the retails brands that want to attract them. After the successful re-launch of the area and trade-focused events such as the Pop-Up Raffle incentive, I-AM Beyond are continuing to work with Shaftesbury to communicate their brand essence. What we did Pop-up Sourcing Pop-up Management Brand Identity Brand Strategy Collateral Design Event Strategy Event Production Marketing Strategy Retail Mix Website Design Visit Our Website-: http://www.apsense.com/subject/296482.html http://www.apsense.com/subject/296471.html http://www.apsense.com/subject/296474.html http://www.apsense.com/subject/295218.html http://www.apsense.com/subject/295224.html http://www.apsense.com/subject/295230.html http://www.apsense.com/subject/295231.html http://www.apsense.com/subject/295233.html http://www.apsense.com/subject/295236.html http://www.apsense.com/subject/295222.html http://www.apsense.com/subject/295221.html http://www.apsense.com/subject/295223.html http://www.apsense.com/subject/295229.html http://www.apsense.com/subject/295232.html http://www.apsense.com/subject/295234.html http://www.apsense.com/subject/295235.html http://www.apsense.com/subject/295239.html http://www.apsense.com/subject/295244.html http://www.apsense.com/subject/295246.html http://www.apsense.com/subject/295250.html http://www.apsense.com/subject/295248.html http://www.apsense.com/subject/293179.html http://www.apsense.com/subject/293181.html http://www.apsense.com/subject/293182.html http://www.apsense.com/subject/293185.html http://www.apsense.com/subject/293188.html http://www.apsense.com/subject/293190.html http://www.apsense.com/subject/293194.html http://www.apsense.com/subject/293195.html http://www.apsense.com/subject/293196.html http://www.apsense.com/subject/293197.html http://www.apsense.com/subject/293198.html http://www.apsense.com/subject/291523.html http://www.apsense.com/subject/291526.html http://www.apsense.com/subject/291530.html http://www.apsense.com/subject/291533.html http://www.apsense.com/subject/291535.html http://www.apsense.com/subject/291532.html http://www.apsense.com/subject/291527.html http://www.apsense.com/subject/291529.html http://www.apsense.com/subject/291534.html http://www.apsense.com/subject/291537.html http://www.apsense.com/subject/291539.html http://www.apsense.com/subject/291543.html http://www.apsense.com/subject/291545.html http://www.apsense.com/subject/291546.html http://www.apsense.com/subject/291547.html http://www.apsense.com/subject/291548.html http://www.apsense.com/subject/291550.html http://www.apsense.com/subject/291551.html http://www.apsense.com/subject/290296.html http://www.apsense.com/subject/290300.html http://www.apsense.com/subject/290303.html http://www.apsense.com/subject/290306.html http://www.apsense.com/subject/290309.html http://www.apsense.com/subject/290310.html http://www.apsense.com/subject/290315.html http://www.apsense.com/subject/290317.html http://www.apsense.com/subject/290319.html http://www.apsense.com/subject/290324.html http://www.apsense.com/subject/290328.html http://www.apsense.com/subject/290295.html http://www.apsense.com/subject/290299.html http://www.apsense.com/subject/290302.html http://www.apsense.com/subject/290305.html http://www.apsense.com/subject/290308.html http://www.apsense.com/subject/290311.html http://www.apsense.com/subject/290314.html http://www.apsense.com/subject/290316.html http://www.apsense.com/subject/290318.html http://www.apsense.com/subject/290321.html http://www.apsense.com/subject/290326.html http://www.apsense.com/subject/290330.html http://www.apsense.com/subject/290333.html http://www.apsense.com/subject/290347.html http://www.apsense.com/subject/288631.html http://www.apsense.com/subject/288633.html http://www.apsense.com/subject/288636.html http://www.apsense.com/subject/288637.html http://www.apsense.com/subject/288641.html http://www.apsense.com/subject/288643.html http://www.apsense.com/subject/288634.html http://www.apsense.com/subject/286191.html http://www.apsense.com/subject/286195.html http://www.apsense.com/subject/286197.html http://www.apsense.com/subject/286200.html http://www.apsense.com/subject/286203.html http://www.apsense.com/subject/286192.html http://www.apsense.com/subject/286194.html