http://www.guerrillamarketer.com/what-are-the-competitive-factors-affecting-your-marketing-plan/

What are the competitive factors affecting your marketing plan? There are 4 business factors affecting internal business environment in marketing plan; managerial factors, competitive factors, financial factors and technical factors... Read more at: http://www.guerrillamarketer.com/what-are-the-competitive-factors-affecting-your-marketing-plan/