How To Craft A Converting Opt-In Page In 6 Steps!

Posted by Anthony Kpodo
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Introduction:

Traffic in Internet Marketing language is the number of visitors to your website. You attract these visitors in order to take their contact details. To do this effectively, you have to design a special form known as the “Opt-In Form” where they can enter their contact details.The page where this form is located is the “Opt-in Page.” This means, therefore, that the opt-in page is a sine qua non in the very vital business of List building. In this wise, to achieve success with your squeeze page, it is quite imperative that your page conforms to certain fundamental rules. Let us call these rules “Golden Nuggets” in the creation of an Opt-in Page. You may ignore these rules at your own peril.

Golden Nugget #1: Keep It Simple and Short (KISS):

The main objective when preparing the opt-in page is to convince people to join your list. Therefore the first rule is:
• Keep it Simple and Short - to make it that simple, you must remove all elements on the page that are likely to distract a person away from clicking the “Download Here” or "Join Here" button.
• All ads, banners and affiliate links should have no place on the page. 
• Rather, you should stay focused and concentrate on the important job of letting the person opt in.

Golden Nugget # 2: Visibility:

What is visibility? This means that the visitors must be able to see clearly what they are supposed to opt-in to. They should not in any way strain themselves.

Golden Nugget # 3: Appealing Headline:

Be careful to craft an opt-in page that is attractive and have an eye-catching headline. The visitors need to be motivated to stay further on the page. It is common with most people online to have the tendency to browse fast. You must, therefore, be able to quickly grab their attention; otherwise you lose them forever without them looking at your opt-in form.

Golden Nugget # 4: Benefits:


"What is in it for me" is what most people consider before looking at your opt-in form. And this is just appropriate because they must do their due diligence by considering fist the benefits they might derive from joining your list. What can do the trick is that your bullet points must detail the benefits that they will derive by joining your list. Most important of all you must "ethically bribe" them with an irresistible free offer to be able to attract them.

Golden Nugget # 5: Avoid Hype:


Most people online have grown wiser and can smell hype miles away. Though your offers should sound appealing, this shouldn't be done in a "hypey" fashion.

Golden Nugget # 6: Privacy:


Many people avoid opting to many of these online forms for fear of being spammed. One way of obviating this is to assure them that their email addresses are safe with you. You should state categorically, therefore, that you will not sell or rent their email addresses to any third party.

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To wrap it all, this Revolutionary List Building Software is all you will ever need. It has all the nuggets already inbuilt to put you in the fast lane in your list building efforts.

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