4 Tips For Creating a Great Squeeze Page
We all know that you need to make a list, because ‘The money’s in the list’, ‘the
gold’s in the list’… and I completely agree. To build it, however, what you
need is a great squeeze page (small page, where to You send the visitors and where You have the opt-in form, that is used to subscribe to Your list (see an example here). This Squeeze page was created with help of MyFBB.com - My Free Business Builder. With this site You can create unlimited Squeeze pages for free. You also need a free offer that converts like crazy –
something which turns your visitors into subscribers and captures their
attention to the point where it’s something they simply can’t refuse.
Here are 4 tips for creating a great squeeze page….
1. Use professional graphics
It’s important that the offer on your
squeeze page looks professional and valuable. A great way to do this is to have
some eye catching graphics made (Here is free tool for that). If you can’t do it yourself then pay a
designer to do it for you. Even though you’ll be shelling out money to create
something you’ll be giving away for free, trust me when I say it will be well
worth it because it will massively increase the perceived value of your
freebie.
2. Offer something of value
Even with a free offer you can’t get away
with giving away crap. People are becoming increasingly choosy about what they
will opt-in to receive, so make sure your squeeze page offers something which
is actually worth having. Make sure it is high quality and if it’s unique to
you then even better.
- Use an exciting title
As well as using the graphics to ‘sell’ your product, you can also
increase conversions by giving your product an exciting title. Make it a
complete formula or a system. Use ‘buzz’
words which the top products in your niche use.
- Use something else other than ‘submit’
Don’t leave ‘submit’ as the text on your opt-in button. Changing it to something else such as ‘free access’ can greatly increase the number of people who join your list. I can’t prove why, but my own theory is that ‘submit’ is quite negative in that it makes people think they are joining a database (which of course they ARE) but what you need to do is refocus their attention on the fact that as soon as they’ve clicked the button they will be able to access their freebie.