Use Geo Targeted ads to strech your advertising budget?

Posted by Paula van Dun
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Free advertising is great although is will cost you time which is money too. A disadvantage is that it is not always possible to geo target free ads, whether here on APSense or free credit mailers. Some offers and opportunities are only available in certain countries; for those it is better to use geo targeted advertsing.


You can on Google but there are so many advertisers that you must pretty steep prices for some keywords.


I recently started advertising with Socialtisers form Kooiii. I am a member of some UK affiliate programs and for some of those I use the geo target option. These ads are only shown to UK residents. I also use it for sites that are specificly for Dutch.Together with the option to ad as many keywords and keyword phrases to my ads I get excellent results with it. Of course you can geo target to any country you want.


Or in multiple countries or choose no country to show worldwide.


How ever in many cases it is advisable to not geo target your ads because in some cases this may cause you to miss out on sales. My friend Dave pointed this out to me and he made a very good point. I.e. I live in Holland but I have friends in Turkey. If I want to send them flowers for their birthday I would order those in Turkey and not in Holland in order to ensure they get a fresh bouquet. And showing ads does not cost anything. People with no desire to but flowers in Turkey won't click my ad. I think geo targeting is a good option if you have an affiliate program or opportunity that is only available for residents of certain countries.


The ads are easy to set up. You do not need any special skills to do it. You can start with a budget of only $ 20 dollar. Clicks for keywords as low as 3 cents.


So give it a try. If you have a problem or question kart has an excellent help desk.