How To Setup A Profitable Blog Or Mini Site Part 1

How To Setup A Profitable Blog Or Mini Site Part 1

This will be the first article of a 3 part series on the big
question what makes a successful (as defined by
profitability) blog or mini site. I believe there are 4
components and the series will contain 1 article on each of
them.

Let's get started.

The first key to the success of a blog or mini site is that
it has to target a group of people (a niche) who are hungry
for information of a specific nature. In other words, I'm
talking about the selection of your niche.

The group of people that your blog or mini site targets has
to be a group of people who have problems. Problems in the
sense that they are looking for a solution to something,
looking to improve something. Furthermore, in a great
niche, that SOMETHING, is something that causes pain.
Financial pain, physical pain, emotional pain, some sort of
pain, for the simple reason that people who h ave pain are
the people who will want to buy solutions to that pain, and
hopefully from your website.

If that sounds a bit sick, trying to exploit people with
pain, it's not. It's called marketing. You've had marketers
doing it to you your whole life and you probably never even
knew about it, why can't you do it too? And what's more,
you're actually going to provide these people with a real
solution, so you're being helpful!

Anyhow moving on.

So you're looking for a group of people with a problem, but
that's not all.

Your next concern has to be whether there are enough of
these people searching for solutions to their problems on
the internet. How many is enough you ask? It's a good
question. With certain kinds of sites, all you need is 10
visitors to your site a day and you can turn a nice monthly
profit. Other niches and products that you promote you might
need thousands per day. It all depends on what you sell, and
who to, AND how much commission you make when you sell to
them.

The things you should do are look at the search volume, as
indicated by a tool like Wordtracker. Here you're simply
looking at how many searches per day a particular keyphrase
gets in the search engines. Then after that, you want to
look at whether there are other sites or blogs that are
competing in the same niche.

Contrary to what alot of people think, NO competition isn't
necessarily a good thing. NO competition could and often
does mean that it's not a profitable niche. What you
actually want is SOME competition, but CRAPPY competition
that you can DESTROY by making a better site, providing
better content and in a better way.

The final piece of the puzzle of finding a good niche, is
whether the niche has a quality product for you to promote.
You need something to sell to these people, that is high
quality, has great marketing material (sales letter etc, so
it will convert your traffic well) and pays a decent
commission.

This is of course assuming you're looking at the affiliate
marketing model of making money with your blog - which I
suggest if you're looking to retire from your job and earn
a full time passive income, you SHOULD be. There are other
ways to make money where you might think about some
different factors in your niche selection.

So if you can combine all of the above factors when
selecting your niche, you'll be giving yourself and your
new blog the best possible chance of success. I hope you've
found this valuable.

alex alaska p

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