There are various ways of digital marketing like search engine optimization commonly known as SEO or search engine marketing commonly known as SEM or content influencer marketer or content automotion or campaign marketing or data-driven marketing and e-commerce marketing or social media marketing and there are many such ways like email direct marketing or e-books or optical disks. And now digital marketing is extented to non internet platforms like sms, hold mobile ringtone, call backs etc. Its not a new thing yes its around us back from 90s amd 80s. Then soft net group use to do developed advertising campaigns for automoblie companies. So how was it done at that time. Its a complicated stuff for today they use to send reader reply cards in magazines and in return they use to get a floppy disks which contain multimedia message of promotion of car companies or offering free test drive. It became more popular after 2010. 

Now there was a huge platform for digital marketing. If we see the statics of 2012-2013 we will find digital marketing is still in its growing period. Now a days retailers are shifting from one way communication to a value of two way mutual dialogue or benifit sharing. Now exchange have converted from linear to non linear. It may be one to many or one to one. The Neilsen Global Commerce Survey contucted interviews in 26 countries and found that people use internet to make their shopping decision either in stores or online. 

Internet is becoming essential component for consumers who are wanting ever more sophisticated throughout the purchasing journey. Digital Marketing provide easy access to the good but not so popular brands. Business in internet platform can creat through various means. Social media is used as a very important tool by firms in digital marketing. Its the most effective and easy way to reach to people its super simple and super success just know how to handle it and u become the master in digital marketing. 

And today everyone needs a digital marketer to make them a brand and give them a fan base. So sometime it may be quite expensive but otherwise its the best tool to reach out to people globally. And just sitting im front of your laptop you can make yourself a brand.

You can learn more about digital marketer by doing digital marketing course in delhi and also digital marketing course from techstack.