Acquire Digital and Adomni Announce Partnership, Streamlining DOOH Advertising

Acquire Digital, a leading provider of self-service, interactive digital signage, and software solutions firm, and Adomni, the leading programmatic digital out-of-home advertising planning and buying platform, have announced their partnership to enhance Acquire’s offering with a streamlined process for out-of-home advertising. Acquire DOOHAd is a content management system that was developed by Acquire Digital, to provide a content management system that automatically creates playlists of sold out of home advertising to an unlimited number of DOOH displays. Through this integration, Acquire Digital clients can choose to partner with Adomni to help them fill any unsold inventory without having to source the advertisements themselves. In turn, these advertisements can provide another revenue stream for Acquire’s clients, enabling a faster return on investment for their interactive wayfinding, LED and other specialist digital signage installs that Acquire specialise in. Neil Farr, CEO of Acquire Digital said, “We are thrilled to announce our partnership with Admoni. With their strong presence in the industry for effective programmatic DOOH advertising, we look forward to joining forces with them to provide a platform of seamless advertising across various devices and locations at the touch of a button.” The partnership with Adomni is the latest addition to Acquire Digital’s integrations. The programmatic DOOH advertising will be available in conjunction with Acquire’s digital signage software solutions.