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The eCommerce Boom ITECHLEADZ
by Itechleadz Agency We have an excellent team of experienced agents. B
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Review on The eCommerce Boom ITECHLEADZ
ECommerce is here to stay and transform the traditional schemes for buying and selling products and services. Although the practice of electronic commerce is not something new, the recent pandemic situation pushed it to irreversible levels, setting the standard in this new social contextThe accelerated growth of eCommerce in the last year has been supported by new technologies, the use of mobile devices, and 4G and 5G networks.
The trend for 2021 will be marked by the low touch economy, based on the interaction of low physical contact, so it will become the main purchase method.
According to the VII Annual Study of eCommerce in Spain 2020, presented by IAB Spain and Elogia, advertising, and digital marketing agencies, "COVID will change e-commerce forever", ensuring that currently, 70% of the Spanish population makes online purchases.
The study confirmed that during the months of confinement the shopping frequency increased to 51%, and up to 25% of people confirm that in the new normal they will continue to buy online.
Regarding the means of purchase, the study shows that the computer continues to lead by 83%, followed by the smartphone with 55%, the tablet with 18%, and the SmartTV and the console with 8%.
Likewise, the study ensures that consumers continue to purchase physical products and services online in a greater proportion, on the other hand, the acquisition of digital content and products for mobile devices is growing.
A look around Latin America
According to the market research consultancy Forrester Research, electronic commerce will grow at an annual rate of 16.6% in Latin American countries such as Brazil, Mexico, and Argentina to reach a turnover of US $ 45,000 million in 2021.
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We have an excellent team of experienced agents. B
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Created on Jul 16th 2021 18:01. Viewed 507 times.
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