Marketing automationby Susan N. Chief Marketing Manager
In a business world where so many processes are important to deal with it is important to simplify some tasks such as forms of marketing (emails, social media...) which are repetitive. Recommended Features
- Emphasis on content creation
- Omnichannel content delivery
- Better lead nurturing
- Easier tracking and data analysis
Review on Marketing automationMarketing automation essentially means the combination of automated marketing processes which goal is to save time and money for the company using it.
First of all, focusing on the content you are trying to automate should be personalized. How you deliver it and what feedback will your audience have on it, that will be the key performance indicator which will tell you if your automated strategy is any good or not.
It is recommended that you integrate content into a chatbot. That way your customers will quickly get the info you need and your customer service agents will be more available for other support tasks.
For more valuable info visit: http://bit.ly/marketing-automation-apse
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Created on Feb 6th 2020 06:08. Viewed 390 times.
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