Why off-page Seo is important to rank a website

by Amarendra chaurasiya Blogger at Times Era

Off-page SEO refers to all the activity that happens away from your website to raise your site’s rankings. That includes links, social media strategy, influencer marketing, etc. Understanding the essential off-page SEO factors that will contribute to how well your website ranks in the search engines is vital to your success. And that's just what we're going to teach you here!

Off-Page Factors

There are literally hundreds of factors that the Google algorithms look at when ranking a page. Some are on the page, some are off. And to make things even more tricky, not all factors are weighted the same.

Number of Inbound Links

By far the biggest force behind boosting your search engine ratings is the number of other web pages that have links pointing to your website.

A hyperlink to a page counts as a vote of support for that page (you can read more about links and their effect on PageRank. The more links you have pointing to your pages, the more "votes" you have in the eyes of Google, and, to a lesser extent, the other search engines.

Traffic Travis offers a few ways of seeing the number of links pointing to your own site.

The most useful way of doing this is to use the Backlinks analysis tool, which you can find under the SEO tab in Traffic Travis.

It is also important that a majority of your links come from unique domains. So rather than having 100 links from Site A, you have a few from Site A, a few from Site B, Site C and so on.

the essential off-page SEO factors that will contribute to how well your website ranks in the search engines is vital to your success. And that's just what we're going to teach you here!

Here's some of the important factor.

The number of inbound links to your site.
The quality of the links to your site.
The rate at which you should be building links.
How to deal with anchor text

Focus on Unique Content

The most intriguing content? Is the unexpected.

So don’t be afraid to create pieces that are funny or shocking. According to Moz, content that creates emotions like awe and anger are far more likely to be share.

This is all about off page optimization. If you are interested to become an expert in Seo. I will suggest you to join the digital marketing course in Delhi.

Authored by Amrendra Chaurasiya