Why Do You Need a Mobile Responsive Website for Your Marketing Firm?

by Top Rank Digital Digital Marketing Company in New Zealand

If you are yet to use a mobile responsive site, it is time for you to catch up or get left behind. Did you ever try to view one site on your phone? Did you ever face a super zoomed-in and low-quality page? With the bank of users browsing the mobile site, Digital Marketing Auckland firm claims that mobile responsive sites have become more vital than before.

Why do you need a responsive site?

It is more important than ever for site designers to adapt to the expectations of the users.

Do you know what a responsive site is?

A responsive site does what it does in the tin.

It's a solution to the customer expectation that sites will look good on a device. The plan of the site responds to the preference of the user. It adapts to the different resolutions and sizes needed across devices.

There is no longer the need for you to keep a separate mobile and desktop version of the site.

But, the best Web Design Company Auckland will respond and scale to the device that the user is on.

Why should you use a responsive site?

There are a couple of reasons why a marketing firm should have a responsive site. Rather than listing out the causes behind having it, we pointed out the top 6 reasons for you to have one.

Let's get straight to the point.

Let's face the fact that the internet moved at a rapid pace over the past several years. The forefront of it seems to be the drastic growth in mobile web users.

As such, a responsive site is the first choice of device for internet browsers. Responding to the increasing number of people using multiple devices is essential for trades that thrive on online presence.

Web Design Company Auckland claims that mobile users confess to leaving the site without a responsive design. Mobile browsing is becoming the norm.

74% of the users feel that if a site works well on their smartphones, they are more likely to visit it again.

For instance, you opened the site on the phone and ended up shutting it because you could not read it correctly.

If you've faced the exact situation, you will know the value of a responsive site. SEO Services Auckland says that if a site lacks a responsive design, its images will likely appear distorted and inflated.

It might be frustrating to your users.

A typical site is more likely to lead your people to go to your competitors and buy products/services from them.

A responsive site improves on-page SEO ranking.

Google will take the responsiveness seriously and states that it favors a responsive site over a non-responsive one. Additionally, a responsive site will make it easier for Google to index your site and reduce the margin of error with on-page SEO.

Web Design Company Auckland claims that any site that does not get optimized for smaller screens will fall prey to a decline in Google ranking.