WHAT IS FOCUS GROUP INTERPRETING? DO YOU NEED IT?
by Brook Lyn Media Localization ServicesFocus group interpreting services have
been gaining a lot of appreciation. A lot of statistics and surveys reveal that
the data gained from the focus group is more effective.
What is a focus group interpretation?
Let’s understand
this in two parts.
First, a focus group is a discussion where ten to twelve people discuss the launch of a new
service or a product. But focus groups aren't just related to the business
world. There are several focus group discussions like political, financial, and
others.
Second,
interpretation is the process of explanation. The interpreters explain to the
clients so that they understand better.
To sum up, focus group interpreting is the process
through which the interpreters interpret the discussion of the focus group to
the clients.
Why do you need focus group interpretation?
If you are a businessman who wants to have a global appeal, you need to launch and localize
products. But the problem is you aren't multilingual, and you cannot
communicate in different languages.
Imagine sitting
in a focus group discussion to know the product's profit and loss margins. How
will you understand if you don't know the language?
The focus group interpreting services can
be of help here! The focus group interpreters will interpret everything for
you. With them, you can take part in discussions and clarify all your nuances.
What to look for
in a focus group interpreter?
The focus group interpreters must know both the source and target language well. They have to be clear with the vocabulary and the grammar. Moreover, accuracy and authenticity are always preferred.If you want to hire yourself a focus group interpreter, ensure to get help from the best company!
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Created on Aug 5th 2021 08:14. Viewed 213 times.