What are the costs of SEO Services? And how much do I have to pay for SEO?

Posted by TM Maria
7
Dec 13, 2019
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To answer this question it is necessary to divide it into 2 parts. The first part is how much SEO costs and the second part is how much you should spend on SEO services. Let me try to respond to both parties with real examples and experiences that I have gained in recent years in the SEO services industry.

Why do you need SEO?

In this topic, I will not go into many details since I already wrote about the advantages of SEO for companies in these articles and they can clarify the reason why you need SEO:



What is essential for you to know is that SEO and Internet marketing, in general, can help your business grow faster than any other means or method. According to a study conducted by Google, companies that use the web are likely to grow faster than companies that do not. SEO will help your business use your website more effectively and get a better return on your investment online.

How much does an SEO cost?

This is the first question that the vast majority of small business owners ask me and it is perfectly normal for them to want to know in advance and before making a decision on how much an SEO campaign will cost them. To get directly to the point, there are 3 general pricing models when it comes to hiring SEO services (this is how I do it, it does not mean that everyone does the same) if you are an SEO professional share your Experience what is the method of quoting your projects.

  • Per hour
  • By project
  • Monthly
  • SEO per hour

Per hour is the most popular price scheme. You pay the SEO company or SEO consultant a fixed hourly rate. What usually happens is that an agreement is reached on the activities to be carried out and the estimated hours needed and at the end of each month (or project) a report is given with the details and the actual number of hours worked. Next, you have to process the payment according to the agreed hourly rate. In short, a work plan is made, assigning hours to each activity to be carried out.

But what is the price range per hour?

The price range for the SEO service ranges from $ 250 to $ 2,500 per hour (this in Mexican pesos). This big difference depends on a number of factors, some are explained below:

Region - According to different studies of SEO company in Mumbai in certain regions, it is more expensive than in others.
Size of the company. The bigger your business, the more money you will pay for SEO.

How much should be spent on SEO services?

Therefore, now you have an idea of ​​the most common rates and pricing plans, the next step is to decide how much you should spend on SEO services. It goes without saying that there is no absolute answer since it depends on the type of business, your current presence on the Internet, what you want to get from SEO and many more. The following guidelines can help you decide how much to pay for SEO:

SEO is not an expense but an investment. The first thing to understand is that SEO is not an expense for your business, it is one. The reason is that once SEO practice begins the results will be visible both in the short term and also in the long term. With SEO your website will start to get more traffic from the first month and will continue to grow during the next months.

 
What percentage of your earnings comes from your online presence? If your business depends on online traffic, that is, you have customers online, then the SEO budget should represent a good percentage. I would also like to suggest associating that with your monthly earnings, that is, according to the benefits you will get is the money you should allocate in SEO and Internet marketing.

If you are working offline and just want to have an adequate Internet presence, then a fixed monthly budget would be more appropriate. I would say that hiring an SEO consultant or a company for 20 hours a month is enough to keep your presence (website and social networks) in good condition.

Well-defined long-term, medium-term and short-term objectives. SEO takes time and this is a well-known fact. I would say it can take up to 6-7 months for an SEO campaign to generate optimal results, this should be kept in mind to calculate your budget.

If you have $ 10,000 to spend on SEO this year, then it is best to divide in 10 months of $ 1,000 instead of 2 months of $ 5000.

The SEO service is not an expensive service if you take into account the benefits and the high return on investment. Prices vary according to the company and the type of services offered, but for small businesses that need to have a good presence on the web and social media they must allocate a monthly budget in the range of $ 7,000 to $ 15,000 for SEO services.
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