Top Recommendation For App development With Integrated Video

by Rob Stephen getaprogrammer

The smart devices are indispensable tools and help us to perform every activity. In this context, there are some recommendations are given below why you integrate videos on your mobile application, let’s check out.

The mobile apps are making miracles and they are converting a user into a customer. The Apple App Store and Google Play Store both are the top mobile app launching platform holding 2.2 million and 3.6 million apps respectively. And every week, there are numbers of applications are submitted for launch. Both Android and iOS App Development need to be very creative and different to compete with each other.

To beat, you need to make choices as you decide with features to build into your application. Apart from all known features the most useful and essential feature you can consider and that is ‘Video’ integration.

Let’s take a look at some facts about video integration:

Every day, 500 million hours of videos are watched on YouTube.
85% of online marketers make use of video content.
48% or more people indulge them 5 hours or more time on watching Facebook or YouTube videos.

So, the fact is that the numbers don't lie. It doesn’t matter what the application is or does, you should think about adding videos into it. Here are given some recommendations below

1# Campaigning, promotion and Advertisement:

A great source of advertisement can be an only 15-30 seconds video! And it has become an essential part of the marketing strategy and is a powerful way to communicate your brand story and build a relationship with your customers and prospects.

A small video can sell your application in an advertising format. The user can watch and get an idea it has to present.

As you have seen there are plenty of gaming apps showing a short video before the game starts about how to play and what the game is. And this can help to get potential users knew what the game is before downloading or installation.

2# Simple yet attractive UI:

Mobile app development company always focus on UI and UX design. A user generally loves to watch a video rather than read. An integrated video in an application can introduce and explain how to use all features. It will increase user satisfaction and engagement.

So, at the time of development, if the company integrate a small video with each product explaining details and in-hand experience, it will make a huge impact on the customer or you may include a small installation video if your products need to be installed after purchase.

3# Customer satisfaction:

More than 6.5 million apps are present globally for use and near about 80% of apps are deleted after just one use. So it can be easier to get out of the race and you may face huge loss of money, time and any other resources you have inputted.

If a customer is faced two similar applications they will choose that one having a short and nice explaining video about the application and how it works and the odd one will be deleted. It can reinforce a customer’s confidence to get an app as they want to have.

If you are building an app serving for any kind of form fillup, then you have to integrate a short video explaining in detail about the procedure and do’s and don’t.

Things you need to be considered at the time of integration:

Always make a video which supports your application framework.
The integrated video should match the overall app design and quality.
It needs to be integrated into the app itself. Do not use any link of any other video sharing platforms like YouTube.

Conclusion:

Keep in mind that you need to create a special video player with similar skin and embedded it at various stages of application use. Make easy to find the skip button if your user wants to turn off the video or skip. Make ‘help’ and the ‘more info’ button to categorise your video for simple and logical use. If you have any other query, you can consult with any app development company in Sydney for the same. The chances of picking your app will go fairly high if you follow the above-given recommendations.

Rob Stephen is experienced and enthusiastic app developers has proven knowledge for app development for years at GetAProgrammer in Sydney delivers the simple yet extraordinary mobile application for every type of business or personal need.