Top Digital Marketing Jobs In India

by Manju Rai Digital marketing Expert

Digital marketing has become the core marketing strategy for every company. Subsequently, if you are thinking if digital is the correct career option for you, then you’ve come to the right place. Here, we are going to discuss various digital marketing jobs.

Digital marketing is a platform that combines cutting-edge technology with creativity. It is one of the trending skills in today’s business promotion.

Aspirants are looking for opportunities to step into the digital marketing industry. They are searching for institutes offering Digital Marketing Course to learners. Consequently, various institutes are coming up with their Digital Marketing Training program.

On the basis of the survey, reports and experts prediction here are some of the highest paying jobs in digital marketing.

Search Engine Optimizer (SEO Executive)

A good search engine optimization helps you to get massive traffic on your website without spending a single penny.

This is the reason why there are terrific opportunities relating to SEO executive.

The responsibilities of an SEO executive or SEO expert includes keyword research, getting pages indexed, user experience optimization, using webmaster tools, managing duplicate content, building backlinks and many more areas.

Social Media Marketing Expert

Social Media marketing is separated into two major roles.

The first one is to spread the content through social media platforms, and the other one is to run paid advertising on Social media. Both the roles require expertise and experience.

Content Marketing Manager

As a content marketing manager, you are not only responsible for content marketing but obviously, there are several things you need to handle as well.

This involves managing the blog, drip marketing campaigns, sales page copywriting, ebook publications, guest blogging, video marketing, email communications, and a little bit of PR as well.

One of the benefits of being a content marketing manager is that you can work from home without any hustle.

Copywriter

The job responsibilities of a copywriter are enormous. If you want to be a copywriter, you have to be ready to work with several people in the digital marketing team.

The copywriter can support the content team in refining their content for better response, help out the social media manager with posting better words on social media channels, and help the search engine marketer for writing better ad copy.

Search Engine Marketer/ Specialist

The responsibilities of search engine marketer are handling by the digital marketing manager himself if the size of the organization is small.

The tasks of a search engine marketer contain targeting the number of leads and clicks from the given marketing budget, analysis, keyword research, bid management, split testing the ad campaigns, and ad copywriting.

Inbound Marketing Manager

The responsibilities of a content marketer and an inbound marketer frequently related to each other. The job Responsibilities of an Inbound Marketer is to manage the funnel and conversion at each stage.

The difference between content marketing and inbound marketing is that the inbound marketing manager builds a strategy on how to attract customers via content marketing while the content marketer focuses on the execution of that strategy.

Earning in the digital industry?

Executive Level: Rs 20,000 – 40,000 per month

Marketing Specialist: 4-5 lacs per annum

Team lead: 5- 6 lacs per annum.

Manager: 7-10 lacs per annum.

VP: 12-50 lacs per annum.

When you start your career, you must be proficient in one domain, but for a senior role like Digital marketing managers, companies will expect you to know all the channels, manage a team, allocate budget and work with an agency if necessary.

Source: https://bestdigitalmarketinginstitutes.wordpress.com/2018/09/03/top-digital-marketing-jobs-in-india/