Top Advantages of Using Magento E-Commerce Extensions

by JONATHAN PAUL Jonathan Paul working at PHPProgrammers, a leading

Read this article in detail to know about the different advantages of the Magento E-commerce extensions. Hire experts from the Magento development company and build a robust website for the online store.

Opening a Magento E-commerce store is one of the most profitable ventures. This platform is integrated with multiple advanced modular features which makes it the best for E-commerce based operations. However, to achieve accurate results, the Magento developer in Australia adopts many techniques and precautions so that the store can reap endless profits. While this framework is also very flexible and scalable, most online retailers prefer to rely on Magento for creating a robust digital presence.

Magento also provides several different useful extensions which help in fulfilling the objective of the merchants. These extensions enable to streamline the various store activities while optimising the website and therefore strengthening brand presence. Magento extensions help in attaining optimum functionality which leads to an increase in sales and high revenue earning. They also make the website more user friendly and intuitive.

Magento is one of the most powerful, PHP based, E-commerce framework with small modules to be integrated into these stores. There are several more advantages of using these extensions.

1. Increase user experience

The Magento extensions contribute largely to modify and change the appearance of the E-Commerce website and hence make the online store more user friendly. With these modules in action, one can understand their store better while making it easier for the customers to use it. Also, these extensions make way for a more secure and simplified shopping experience, that in turn amplifies the popularity of the store.

2. Improves backend efficiency

The use of Magento extensions is greatly advantageous for E-commerce backend operations. With them, one is able to make these tasks more manageable and user-friendly. Being able to manage the backend operations means that one can pay more attention to the other activities such as building strong customer relationships etc. With the help of Magento extensions, one can easily manage and control details regarding customers, accounts, check reviews and cross-check sales reports.

Hence in case of handling backend tasks, here are the departments which receive the maximum benefits with the help of extensions-

Management of store products
Management of the customers
Managing multiple stores
Creating push notifications
Reviewing customer details
Providing insights into businesses

3. Tracking delivery progress

With the help of Magento extensions, the store owner is able to smoothly track and manage delivery operations as well as control the shipping methods. As the orders keep on increasing with the expanding business, these extensions come to the immediate rescue by maintaining the delivery progress and keeping the customers updated with email notifications. They also provide the customers with options to choose the delivery time and data according to their own choice.

4. SEO friendliness

Magento extensions make the E-commerce website more SEO friendly. This way, the merchant is able to increase and boost conversion rates which in turn becomes profitable for the businesses.

5. Help reach wider audiences

Magento extensions provide multi-language support, which is often a big barrier for online stores. When the customers fail to read the information given on the websites, they lose the willingness to buy products from the website. With a good language translator extension, one is able to do mass and specific translations of the entire content on the website. This way, interaction with the global audience is made easier.

The functionalities include -

Translate the details of the products
Mass translating of the content
Searching and translating specific strings of the content
WYSIWYG Editor
Translation of the store reviews
Translating bulk categories

Jonathan Paul is an experienced Magento Developer in Australia working with a leading software development company named PHPProgrammers. The author has written this article to explain to the readers about the different advantages provided by the use of Magento based extensions.