The Unforgettable risks of Bulk SMS Marketingby Bulk SMS Bulk SMS Service, Web Development
Summary: SMS Marketing runs deep. And to become a pro, you should not commit these mistakes at all costs. However, along with your business prospects, handling SMS marketing is too much a scuffle, and then you need to consult a great SMS provider can to do the needful with a proper report.
We all have read plenty of articles on SMS marketing and like most, we know that it is a profitable venture. Have you wondered, SMS marketing can be bad too? Like most technologies, SMS marketing has its share of good points and bad points.
Without wasting a second, let us quickly get into the nooks and corners of bulk SMS marketing
If not used wisely, it can serve you indifferently and cause you an array of losses. Sometimes when you commit some worst SMS marketing offenses, it can cause ambiguity among customers, leading to a pot full of losses.
Tempting wrong turns
- Plenty of texts: A recent update shows that over 16 billion marketing emails, texts, social media ads in a minute are sent to thousands of customers across the globe day-in and day-out. So, it is important, that your business does not add to the workload, no matter what! If you have nothing important to say or tell, do not dare to send SMS to a customer. One wrong move can cost you billions! It is also a strong way to avoid hot-headed customers who might tell you all odd things by using foul language, and you will not be pleased with it, at all! Plus if you send an SMS after a long time, they will know the news to be something good, increasing the readability and response rate a notch higher!!
- Avoiding Opt-out option: If you are pitching for a sale, you will be conducting, next week; you need to inform them of the option to unsubscribe out of the exchange of SMS. You might not realize, not informing the customers is a crime! So, nowadays most SMS have mentioned the STOP action if you have accidentally subscribed to the promotional part. These plans sound more wonderful if you mention the stop action when you are sending the SMS for the 1st time.
- Forgetting CTA buttons: This is the soul of an SMS campaign, and if you dare to forget, the soul of your marketing is lost! So, it is important to mention a strong CTA plan. The idea is simple, if you are asking them to do something, you need to tell them. After all, they do not read minds! Some of the killer phrases are- ‘sign up is free’, ‘click the link to see what’s on sale’, ‘use the promo20 to check out at 20% discount’, ‘ complete this survey to win’ etc.
Text marketing is a powerful tool but if used using the above-mentioned steps, it will be worth your investment! However, if all these details are too much to handle, contact us, GNEC Media a top-notch Bulk SMS Service Provider, to do the needful with an excellent SMS report, placed at your table!
Created on Feb 6th 2021 05:37. Viewed 86 times.