The Key Features of a Successful Mobile App

In our rapidly digitalized world, mobile have quickly surpassed other devices and have become the next big thing. Be it a medium sized brand or a large corporation, having a mobile presence today could make or break the success of your business. Today, mobile apps are the best way to engage, connect and network among other things. However, not all apps are created equal and there are some features of a mobile app that can truly take user experience to the next level. We’ve listed out the features that make a mobile app successful.

Offline – One of the most frustrating things for an app user is when an app completely refuses to respond unless there is a strong signal. It is necessary that your app works well even offline because this is a huge bonus for users who are constantly on the go.

Usability – The main aim of a mobile app is to make life easy for the user. That is why it is necessary that the app is user-friendly and has a feature that reflects the same. When it comes to usability, one tip for freelance iOS developers to keep in mind would be to follow the general application hierarchy that is most widely seen on apps like Facebook and Instagram.

Customization – Every user is different and that is why their needs and preference too are varied. When your mobile app has the option of customization, it makes the user feel comfortable and familiar around your app and the chances that they will continue to use and share the app increase. Everything from color, privacy settings, notifications and font size should ideally be customizable. 

Social Media Connection – The power of social media is such that everybody is networking and connecting through it. When your app has the provisions for directly logging in or signing up through their social media accounts, it gets easier to use. At the same time, in case they forget their password or change their device, the process of retrieving accounts is much easier.

Product sharing – For the community that undertakes freelance iOS jobs in India, it is very clear that one of the key features that make your app popular is to have a system by which referrals are rewarded. Be it in the form of discounts or cash backs, having an incentive to share the app with friends can completely change the level of success your app currently enjoys.