The Great Indian Relocation Industryby Prince Raj Founder and CEO Pro Cochin Movers
What is this Industry About?
Imagine you, along with your family, want to move to a new place. What should all things be taken care of? Before even shifting, you will have to search for a new house near the office, school, hospital, and well-connected with the city or town you are going to move to. Now comes the logistics part of it. It would be best if you made sure that all household items were packed, moved, unpacked, and arranged correctly and flawlessly. All these activities are a part of "Relocation." This is just one small example that can be scaled up to the sky.
Another instance could be that you are the HR head of an organization that wants to expand to other states in India. In the relocation industry, this problem is even more prominent, and you will be a part of the movement of equipment, employees, and information to the new office. In a nutshell, a relocation companies like Pro Cochin House Shifting and Moving Packers is all about taking care of the movement of individuals or companies from one place to another and thereby achieving profits.
How Big is the Indian Relocation Industry?
The average purchasing power of Indians is increasing day by day, and so is their mobility between cities, towns, and states in our country. However, the House shifting firms in India is not so organized and systematic as that in the United States. Thus, it becomes challenging to estimate the market size. If we try to quantify the extent of the Relocation market in India, the result will come around 1700 crore rupees.
The rapid emergence of technologies like CRM and ERP systems also contributed a lot to the country's boom in the relocation industry. Almost every freight company uses material trackers and warehouse management systems today.
What is the Big Challenge?
Change is a constant thing that happens in the relocation industry. The rate of change in customer choices and preferences today is higher than ever before. For companies to become successful in this market, they must keep themselves updated with the latest trends and happenings in the market environment and continuously develop innovative business strategies. The unorganized nature of industry might hurt the progress of companies. Professionalism is hardly visible in the Indian unorganized sector, and eventually, customer satisfaction cannot be achieved. Hence, the success within this industry entirely depends upon parameters like packing quality, delivery time and cost, operational efficiency, and creativity to beat competitors. Governments should also play their role to recognize and support the relocation industry in whatever way possible.
The relocation industry is unique in terms of the rate of growth. Even during recession time, it will grow because people would go back to their home place or move to a new location for employment. While the COVID-19 pandemic has badly affected this industry by making people sit at their homes with little mobility, it would not take much time to bounce back to its normal state.
Created on Dec 29th 2021 21:48. Viewed 135 times.